ninemsn launches new social TV app ‘Jump-in’ ahead of London Olympics, available at App Store

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iPad_Olympics_shot1.jpgninemsn’s new social TV app, Jump-in, has today launched on the App Store ahead of the London 2012 Olympic Games on Nine.

 

Now available as a free download, Jump-in for iPad complements television viewing by turning the audience into active participants whilst shows are on air.

 

The first phase of Jump-in features a comprehensive interactive TV guide for all free-to-air channels, as well as interactive support for the Olympic Games.

Users can view information on the TV broadcast, set reminders, comment on events, check-in to shows, follow Olympic hashtags on Twitter, view a range of Olympic content including interviews with medalists, the full Olympics schedule, latest medal tally, results, news coverage and video highlights.

 

Says Alex Parsons, managing director, ninemsn: “Jump-in is a rich immersive experience that combines the power of Nine and ninemsn with the impact of social media.

“Jump-in provides a live environment for viewers to engage with shows and the talent. Viewers become active participants rather than passive consumers. Jump-in: don’t just sit there!”

Jump-in is initially available for iPad and will be rolled out for iPhone, Android and Windows platforms and as a web app in the coming months.