Cooch Creative promotes La Marea by Mariano Pensotti event on the streets of Subiaco

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feet.jpgProSubi are hosting a street theatre event as part of Perth International Arts Festival called La Marea by Mariano Pensotti. The event consists of eight live scenes which are played out sequentially in shop windows, cafes and on the streets of Subiaco. Mariano's street stories have played around the world.

For the Feet concept Cooch Creative printed over a hoarding at a busy intersection and created rows of feet like you would see in a theatre.
Crash.jpgFor the Crash Cooch Creative wanted to create some intrigue around that particular scene and the event itself. The challenge was to promote the event without attracting too many people as the street venues were restricted to an audience of 2000 per night due to safety regulations. Mariano has actually seen the ambient work and said that he loves it.

Credits - Creative Director: Ron Samuel. Art Directors: Spencer Battista, Aleisha Zappia. Copywriters: Mick Colliss, Ron Samuel. Photographer: F22 Craig Kinder.

2 Comments

The audience said:

Well done boys. Nicely done

Tony B said:

Cool work. Like it.

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