303Lowe gets AFL fever as it rebrands its WA office to Freo3Lowe in support of the Dockers
303Lowe’s Perth office has rebranded as Freo3Lowe in a show of support for Western Australia’s AFL team, the Fremantle Dockers.
The rebrand is a mark of support for the local team, which has made the Grand Final for the first time in the team’s 19-year history.
The Fremantle Dockers will compete against Hawthorn for the 2013 AFL Premiership on Sunday 28 September.
Donna-Maree Gavin, group business birector at Freo3Lowe, said the move has already been a hit with clients and suppliers.
Says Gavin: “We’ve had lots of positive comments from WA clients, production companies, talent agencies, suppliers and the media. (Nova and Sunday Times).”
Says Nick Cleaver, CEO of 303Lowe: “In a David and Goliath struggle you’ve got to go for David, especially when a Docker’s fanatic like Donna-Maree tells you that’s what we’re doing!”