Claire Davidson reports on day two of Spikes Asia 2014: It’s a day of girl power, female leadership, telling the truth + resisting the usual

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Claire_L1090512.jpgThe Sweet Shop’s Claire Davidson is on the ground at The Spikes Asia Festival, at Suntec City in Singapore. Here’s Claire’s highlights of the second day of seminars at the festival.

Well our Campaign Brief Asia’s Legendary Party to kick off Spikes Asia, hosted by The Sweet Shop, Method Studios, Song Zu and Arcade was a HUGE success last night.  Legend will prevail.  Singapore’s Gutter Bar has been born.  A big shout out and thank you to everyone who came and frolicked amidst the festivities with us.

It was back to the Suntec Exhibition and Convention Centre for me this morning, albeit with a hazy and dazy head.