Super Bowl countdown: Snickers launches full Brady Bunch spot before the game via BBDO, NY

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Screen Shot 2015-01-30 at 8.24.46 am.jpgThe fans spoke and Snickers listened. For the first time in brand history, Snickers is releasing its full Super Bowl commercial before the big game.

The decision comes after giving consumers the power to help reveal the full 30-second spot by reaching 2.5M social media engagements before kick off. Created by BBDO New York, this is the latest spot in the brand’s successful “You’re Not You When Your Hungry” campaign.