Siren Awards announces finalists for Best Radio Ad of 2015; Chris Taylor + Andrew Hansen to host

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Chris and Andrew_360x240.jpgAustralia’s leading ad agencies, radio stations and production studios are amongst the finalists announced today and in the running for the Siren Awards Best Radio Ad of 2015. Comedy, emotion, outstanding voice over talent and clever use of sound effects are common elements included in the list of finalist ads, for products as diverse as tennis tickets and pest control, to women in engineering and cancer awareness.

Chris Taylor and Andrew Hansen, best known as members of the comedy group The Chaser will host the new, less formal Siren Awards event at Bar 100 on Thursday 14 May.  No strangers to radio, Taylor and Hansen were part of the full Chaser team that made their radio debut on Triple M (2003) with “The Friday Chaser”.  Throughout 2015 Taylor and Hansen are touring their live show, a parody of celebrity Q&As entitled In Conversation with Lionel Corn.

Says Joan Warner, CEO, Commercial Radio Australia: “In its 11th year, the Siren Awards continue to highlight the excellence and creativity across radio advertising. The awards provide important peer recognition and the opportunity to reward agencies and clients for ads which stand out from the crowd.”

The Gold Siren winner will receive a trip to the Cannes Radio Lions in June, accompanied by the client of their winning campaign. In addition, Silver Sirens will be awarded to the winners of the three Siren categories of single, campaign and craft ads.

The winners are decided by the Siren Creative Council; a panel of creative directors from leading ad agencies. Finalists are selected from five rounds of Siren voting throughout 2014-15.

There is also a $5000 cash prize for a client-voted award. A panel of clients vote for the best ad from the round 1- 5 overall winners and it is presented to the writers of the winning ad.

Last year’s Gold Siren was won by “Road” by Jim Curtis and Ryan Fitzgerald from DDB Sydney, promoting Volkswagen’s Fatigue Detection Technology. The “Dumb Ways to Die” campaign, featuring the 2013 Gold Siren winning ad “Set Fire to Your Hair”, written by John Mescall and Pat Baron of McCann Melbourne, claimed the top gong across several categories, and the Radio Grand Prix in Cannes.

The national Siren Awards are run by Commercial Radio Australia and are designed to recognise the best radio advertising in the country.

Siren Awards 2015 – Thursday, 14 May at Bar 100, The Rocks – 6-9 pm. 

Tickets are now on sale. For further details see the www.sirenawards.com.au website.

Find Sirens on Facebook – https://www.facebook.com/sirenawards.

 

2015 Siren Award Finalists

Single

Clemenger BBDO, Melbourne, Richard Williams & Ant Phillips, Carlton Mid, No Coincidence

Clemenger BBDO, Melbourne, Richard Williams & Ant Phillips, Carlton Mid, The Last Race

Clemenger BBDO, Melbourne, Alex Derwin & Lee Sunter, Transport Accident Commission, Paranoia

Clemenger BBDO, Sydney, Wayne Ching & Russel Fox, Transport Accident Commission, Cut It Out

Cooch Creative, Perth, Ron Samuel & Mick Colliss, Department of Transport, Sensitive Part

Cooch Creative, Perth, Ron Samuel & Mick Colliss, Department of Transport, Tooth

Cummins&Partners, Melbourne, Chris Ellis & Aaron Lipson, The Australian Open, Get Closer to The Action: ‘Ball of Fire’

Cummins&Partners, Melbourne, Chris Ellis & Aaron Lipson, The Australian Open, Get Closer to The Action: ‘Slide’

Cummins&Partners, Melbourne, Chris Ellis & Aaron Lipson, The Australian Open, Get Closer to The Action: ‘Strings’

Cummins&Partners, Melbourne, Chris Ellis & Aaron Lipson, Specsavers, Racecaller

Disciple, Sydney, Alan Wilson & Peter Defries, Melanoma Institute Australia, Melanoma Spreads

Eardrum, Sydney, Ralph van Dijk & Dominic Youdan, Commercial Radio Australia, Local

Eardrum, Sydney, Ralph van Dijk & Dominic Youdan, Commercial Radio Australia, Love

Eardrum, Sydney, Ralph van Dijk & Dominic Youdan, Commercial Radio Australia, Talk

Grey Melbourne, Melbourne, Shannon Crowe & Jackson Harper, Sportsbet.com.au, Man Hands

Leo Burnett Melbourne, Garret Fitzgerald & Joe Hill, SPC Perfect Fruit, Perfect World

Leo Burnett Melbourne, Edward Heckes, Daniel Sparkes & Andrew Woodhead, 7-Eleven – Slurpee, Precious Nana

Leo Burnett, Sydney, Scott Huebscher, Bundaberg Rum, Men Like Us Like Tasting

Leo Burnett, Sydney, Scott Huebscher, Bundaberg Rum, Men Like Us Like Valentines

Marketforce, Perth, Alida Henson, Megan Riley, Pat Lennox & Ben Green, City of Perth, Father’s Day – Spiderman

Marketforce, Perth, Ryan Yip & Bryan Dennis, Curtin University, Garble

Marketforce, Perth, Alida Henson, Megan Riley, Guy Howlett & Neil Martin, Tuart College & Canning College, Jerk- Duties

Marketforce, Perth, Ryan Yip & Bryan Dennis, Curtin University, Good Luck

Marketforce, Perth, Ryan Yip & Bryan Dennis, Dawson’s Garden World, Short Lived Love

Marketforce, Perth, Alida Henson, Megan Riley, Guy Howlett, Neil Martin, Pat Lennox & Ben Green, Curtin University, Women in Engineering

M&C Saatchi, Sydney, Geoff Reid, Commonwealth Bank, Cabbie

Meerkats, Perth, Kurt Beaudoin, Brownes Dairy, Octagon

McCann, Melbourne, David Ponce de Leon & Alex Wadelton, Tigerair, Anvils

McCann, Melbourne, David Ponce de Leon & Alex Wadelton, Tigerair, Penguins

Starcom/Mediavest, Sydney, Blake Gibson & Nathan Leigh-Jones, Glee, Glee in Harmony

Southern Cross Austereo, Perth, Matt Dickson, Allpest, Expresso

Southern Cross Austereo, Perth, Matt Dickson, Melville Mazda, Polygraph – Mother In Law

The Brand Agency, Perth, Mitch Mitchell, David Donald & Craig Buchanan, St John Ambulance WA, Barrier

The Brand Agency, Perth, Murray Laird, St John Ambulance WA, Bleeding

The Brand Agency, Perth, Murray Laird, St John Ambulance WA, Burns

Workshop Australia, Sydney, Matt Arbon & Alex Davidson, Mindhealthconnect, Spot The Difference

Campaign

BD Network, Melbourne, Jessica Gunn, My Dog. Mars Petcare, My Everything

Clemenger BBDO, Melbourne, Alex Metson & Tim Bishop, Transport Accident Commission, AEB Senses All The Dangers, AEB Two Voices, AEB With And Without

Clemenger BBDO, Melbourne, James Carter, Origin, Bills, Exit/Changes, Life

Clemenger BBDO, Melbourne, Richard Williams & Ant Phillips, Carlton Mid, The Last Race, No Coincidence, Correct Weight

Cooch Creative, Perth, Ron Samuel & Mick Colliss, Department of Transport, Underpants, Footy, Nipples, Tooth, Sensitive Part

Cummins&Partners, Melbourne, Chris Ellis & Aaron Lipson, The Australian Open, ‘Get Closer to The Action Campaign’

Cummins&Partners, Melbourne, Chris Ellis & Aaron Lipson, Asahi Premium Beverages – Woodstock Bourbon, The Wood Does the Work: ‘Bob’, ‘Jed’, ‘Avery’

Eardrum, Sydney, Ralph van Dijk & Dominic Youdan, Commercial Radio Australia, Love, Local, Talk

Eardrum, Sydney, Ralph van Dijk & Dominic Youdan, Commercial Radio Australia, See You/Make Something/All Enjoy

Leo Burnett, Melbourne, Edward Heckes, Daniel Sparkes & Andrew Woodhead, 7-Eleven – Slurpee, BYO Cup Day

Marketforce, Perth, Guy Howlett & Neil Martin, The Muresk Institute, Agricultural Innovations

Marketforce, Perth, Alida Henson, Megan Riley, Pat Lennox & Ben Green, City Of Perth, Father’s Day

Marketforce, Perth, Alida Henson, Megan Riley, Guy Howlett & Neil Martin, Tuart College & Canning College, Jerk

M&C Saatchi, Sydney, Geoff Reid, NRMA Insurance, Sounds Better: Choir, Echo, Cheer

McCann, Melbourne, David Ponce de Leon & Alex Wadelton, Tigerair, Infrequent Flyers Club

Meerkats, Perth, Kurt Beaudoin, Brownes Dairy, Ridiculously Full Flavoured

Saatchi & Saatchi, Joe Hawkins, Toyota, Bricklayer/Plumber/Electrician

Southern Cross Austereo, Gosford, Cameron Horn, East Coast Fruit and Beverage Company, A Fruity World – The Journey Continues

Southern Cross Austereo, Perth, Matt Dickson, Boost Juice, Hate Songs

Southern Cross Austereo, Melbourne, Darren Collins, Saint John Estate Agents, No Joke

Southern Cross Austereo, Perth, Matt Dickson, Melville Mazda, Polygraph Test

Southern Cross Austereo, Perth, Matt Dickson, Allpest, We Don’t Do Husbands

Craft

Astbury Audio, Adelaide, Justin Astbury, RAA, PRS 3 Months Free

Brainestorm, Perth, Nick Gallagher, Department Of Transport, Brazilian

Brainestorm, Perth, Nick Gallagher & Mike Fragomeni, Dawson’s Garden World, Boyz

Brainestorm, Perth, Nick Gallagher, Tuart College & Canning College, Don’t Work for a Jerk – Pickle

Brainestorm, Perth, Nick Gallagher, Curtin University, Fascination

Brainestorm, Perth, Nick Gallagher, RAC, Flood

Brainestorm, Perth, Nick Gallagher, RAC, Faulty Boom Gates

Cutting Edge, Brisbane, Mike Lange, Golden Casket, Instant Scratch – Its Prestige Ticket

Cutting Edge, Brisbane, Mike Lange, Instant Scratch Its, Space Invaders

Cooch Creative, Perth, Nick Gallagher, Department Of Transport, Tooth

Eardrum, Sydney, Myles Lowe (Song Zu), St John Ambulance, Burns

Eardrum, Sydney, Myles Lowe (Song Zu), St John Ambulance, Bleeding

Eardrum, Sydney, Steve Hessell (20Below) & Myles Lowe (Song Zu), Commonwealth Bank, Cabbie

Eardrum, Sydney, Myles Lowe (Song Zu), Perth Zoo, Cool

Eardrum, Sydney, Paul Taylor, Toyota Workhorse, Electrician

Eardrum, Sydney, Myles Lowe (Song Zu) & Ramesh Sathiah (Song Zu), Commercial Radio Australia, Love

Eardrum, Sydney, Myles Lowe (Song Zu) & Ramesh Sathiah (Song Zu), Commercial Radio Australia, Local

Eardrum, Sydney, Myles Lowe (Song Zu) & Ramesh Sathiah (Song Zu), Commercial Radio Australia, Talk

Electric Dreams, Melbourne, Tommy Spender, Metro Trains, Deck the Halls (Dumb Ways To Die)

Flagstaff Studios, Melbourne, Paul Le Couteur, Tennis Australia, Australia Open, Ball Of Fire

Flagstaff Studios, Melbourne, Paul Le Couteur, Seek, Explosions and Stuff

Flagstaff Studios, Melbourne, Paul Le Couteur & Dee Gjedsted, Seek, Hammer & Nail

Flagstaff Studios, Melbourne, Paul Le Couteur, 7 Eleven, Limited Helmet

Flagstaff Studios, Melbourne, Paul Le Couteur, My Dog. Mars Petcare, My Hero

Flagstaff Studios, Melbourne, Paul Le Couteur, Transport Accident Commission, Paranoid

Flagstaff Studios, Melbourne, Paul Le Couteur, 7 Eleven, Precious Nana

Flagstaff Studios, Melbourne, Paul Le Couteur, Tennis Australia, Australia Open, Slide

Flagstaff Studios, Melbourne, Paul Le Couteur, Tennis Australia, Australia Open, Strings

Flagstaff Studios, Melbourne, Paul Le Couteur, Carlton Mid, The Last Race

Flagstaff Studios, Melbourne, Paul Le Couteur, Transport Accident Commission, Tongue

Gusto Music, Melbourne, Colin Simkins, SPC Perfect Fruit, Perfect World

Risk Sound, Melbourne, Paul Baxter & Matt Thompson, Woodstock Kentucky Bourbon, The Wood Does the Work ‘Avery’

Risk Sound, Melbourne, Paul Baxter & Matt Thompson, Woodstock Kentucky Bourbon, The Wood Does the Work ‘Bob’

Risk Sound, Melbourne, Paul Baxter & Matt Thompson, Woodstock Kentucky Bourbon, The Wood Does the Work, Jed

Rumble Studios, Sydney, Tone Aston, Meat & Livestock Australia, ‘The End of Confusion’

Song Zu, Sydney, Abby Sie, Bundaberg Rum, Men Like Us Like Valentines

Soundbyte Studios, Perth, Brad Habib, Curtin University, Women in Engineering

Soundbyte Studios, Leederville, Brad Habib, City of Perth, Father’s Day – Spiderman

Timms Tunes, Adelaide, Mick Wordley, Motor Accident Commission of South Australia, Refresh Your Drive