Australia scores two Bronze Lions in the Cannes Film Lions category presented tonight in Cannes
Australia has scored two Bronze Lions at the Cannes Film Lions, presented tonight in Cannes,
DDB Melbourne and Revolver/Will O’Rourke Sydney scored Bronze for Devondale, ‘Take Over’; while McCann Melbourne and AIRBAG Melbourne scored its Bronze Lion for Tigerair ‘Infrequent Flyer’.
Aussie production company Revolver co-produced (with US based Biscuit) the Nike ‘Ripple’ spot for Wieden+ Kennedy, Portland, which won a Gold Lion for the USA. The spot was directed by Australia’s Steve Rogers.
Two Grand Prix awards were presented – to F/NAZCA Saatchi & Saatchi Brasil for Leica Gallery “100” and GEICO “Unskippable: Family Long Form” from The Martin Agency, USA.
VIEW THE WINNERS – Film Winners.xls
Jury President Tor Myhren, President and Worldwide Chief Creative Officer of Grey, described “Leica Gallery” as being a nearly unanimous decision by the jury.
Of The Martin Agency Richmond’s work for Geico, “Unskippable: Family Long Form 01”. Myrhen said, “This broke every rule that we know in filmmaking. In the least sexy media space available, pre-roll, GEICO made content so good they challenge you not to watch. But of course, you can’t take your eyes off it.”
5 Comments
What happened to men like us like rum?
Turd of a year for Australian advertising.
Turd of a year for Australian politics.
I’m going back to bed.
Not many Aussie gongs this year….communal lifting of game needed!
Not many campaigns that compare to the big Aussie winners in the past, low score is well deserved.
I’d suggest the real problem is Australia doesn’t pay their creatives anywhere near enough, hence the mass exodus to overseas / other industries.
Turd …. spot on. If this is the bar, we have an emergency raising to do.