Bestads Six of the Best reviewed by David Angelo, founder + chairman, David&Goliath, LA

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David Angelo 1 (1).jpgEach week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is David Angelo, founder and chairman, David&Goliath, LA.

As I sat in my office looking at this week’s selection, I swore to myself that I wouldn’t pick the obvious choices, but rather ones that made me feel something. Because that’s what great should do. It should make you feel something long before you can think about it. So here goes:

Winner: Lenor Fabric Softener – Skirt. As a father of two teenage girls, I thought I’d be hesitant to pick something that celebrated the skirt. However, much to my surprise, I just sat back and enjoyed this “ode” to a tiny piece of fabric I hadn’t thought too much about in the past. READ MORE…