Brand Agency Creative Director Craig Buchanan to leave the agency after twenty-five years

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CraigBuchanan_March2016_BLOG.jpgCreative Director at The Brand Agency Perth, Craig Buchanan, is stepping down from the role and leaving the agency to focus on personal creative and business projects, including his photography.

“I’ve been with The Brand Agency in a senior role since it was founded, and I’ve been thinking about my future for a while. The agency is in a strong position, we have a succession plan in place, and now is a good time for me to make a change,” he said.

Brand CEO Steve Harris said that Buchanan had made a significant contribution to the agency through its 25-year history.

“Craig’s thinking has led some of the most recognised and awarded work for the agency, and in Perth,” he said.

Buchanan has also played a major role in developing industry creative talent through his work with AWARD School, including heading it in WA for the past two years.

Harris said the agency would make a final decision on its creative leadership structure in the new year, but that in the interim Associate Creative Director Dave Donald and Senior Creative Steve Straw will share the creative leadership responsibilities, with Dan Agostino will continuing to lead the design team.

MattCraigDean_BLOG.jpgBuchanan has been one of Perth’s most prominent and enduring creatives since his junior days at FCB Shorter (pictured here at the start of his career with Matt Eastwood (left). A recent highlight for Buchanan is the multi-awarded St John Ambulance spot.

He was ranked Perth’s #1 creative in 1995 after a stellar year at The Brand Agency with his WA Turf Club campaign (photographed by good friend Allan Myles). Twenty years later, he went within a whisker of being #1 again in 2015 but was pipped by Donald.