Shortlist for Marketforce at New York Festivals

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Thumbnail image for GRAHAM-1.jpgREWORD.jpgYMCA_Playnasium1-520x294.jpgThumbnail image for 0 (1).jpgNew York Festivals International Advertising Awards has announced the 2017 Finalists for the following competitions from entries submitted from 57 countries: Activation/Engagement • Audio • Avant-Garde/Innovative • Branded Entertainment • Best Use of Media • Design • Digital • Direct & Collateral • Film-Cinema/Online/TV • Film Craft • Integrated /Mixed Media • Mobile • Outdoor/Out of Home • Print • Public Service Announcements • Student.

Marketforce has been shortlisted in the Audio competition in the Politics & Government category with 'Dark Lord Radio Station' for the WA Electoral Commission.
Leo Burnett, Melbourne leads the Aussie agency pack with 19 finalists, followed by Clemenger BBDO Sydney with 12, Leo Burnett Sydney with 10, Clemenger BBDO Melbourne and Saatchi & Saatchi Sydney with 7 apiece, McCann Melbourne with 6 and BWM Dentsu Melbourne with 4.

The 2017 Grand Jury comprised of 300+ Creative Directors, Executive Creative Directors and worldwide Chief Creative Officers from 40 countries around the globe determined the Finalists through an online judging session and a live collateral judging session.

All Finalist entries progressed to the live judging round with the 2017 Executive Jury. This elite group of global chief creative officers and executive creative directors convened in New York City April 6- 10th to judge all mediums through five rounds of judging. 

All Film Craft Finalists were judged on April 8 by the inaugural Film Craft Executive Jury, headed by Angus Kneale, CCO at The Mill, and comprised of respected film industry experts dedicated to the quality and aesthetics of the film making process. 

All trophy winners will be announced live at the New York Show. New York Festivals recognises exceptional contributions by individuals and companies within the international advertising community. In addition to Best of Show, Global Brand of the Year, Global Agency Network of the Year, Regional Agency of the Year, and Best New Agency of the Year, special awards include: Boutique Agency of the Year, Independent Agency of the Year, and Best Commercial Film Director.


The 2017 New York Show will take place on May 18th. The annual New York Show kicks off with four creative panel sessions that will take place during the day at the NYIT Auditorium on Broadway, located at 1871 Broadway (btw 61st & 62nd Street. The annual awards ceremony and  gala will be held that evening at the world-class performance space, Jazz at Lincoln Center's Frederick P. Rose Hall, Broadway at 60th Street, New York City. The evening begins with a cocktail reception in the Ertegun Atrium, followed by the awards ceremony in Rose Theater. A celebratory after-party will be held at the Ascent Lounge, on the 4th floor of Time Warner Center, to toast all the winners of the World's Best Advertising.

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