Jim Groves joins Carat as managing director

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JGroves_Col (1).jpgCarat has today announced the appointment of Jim Groves to the role of managing director of the agency's Perth office.

Groves will take the reins of the 50+ strong Perth team, with local clients including Rio Tinto, Cash Converters, Credit Union Australia, and The West Australian Government. Acting MD Michelle Testa will resume her role as general manager.

Groves brings a wealth of local, national, and international experience to the role. Over the course of his 15+ year career, he's acquired a diverse skillset in marketing and communications leadership roles. Most recently, he was the managing director of Geometry Global, a WPP agency, and has also owned and operated an independent creative agency in Perth, Groves & Groves, since 2011.
Carat CEO Paul Brooks credited Grove's 'transformative leadership' as integral to his appointment as head of what is now one of Carat's fastest growing offices.

Says Brooks: "Carat's proposition as an agency in Perth is evolving at pace. We're looking to take our offering to the next level, and need a leader who can galvanize the considerable talent in the team and steer us toward that growth. Jim has a great track record of doing just that, so we're very excited to have him on board.

"Michelle has done a fantastic job leading the agency in the interim - they will no doubt make a great team."

Says Groves: "I am excited to be part of driving change and growth as we enter a new phase of the Dentsu Aegis journey."

Groves starts formally on June 4th.

3 Comments

Dav said:

Nice work, Jim. Congrats.

DanB said:

Well done mate, enjoy!

EW said:

Congrats, Jim. Hope it all goes well.

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