Zac Creative + AT join forces for the Force as new World Series Rugby competition kicks off

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In the build up to the new World Series Rugby competition that kicked off in Perth last Friday, the Western Force launched a stirring call to action, created and produced by Zac Creative and AT Creative. 

The video content that is running now on Chanel 7 and across social media, calls for West Australians to join the revolution and be the force that changes the game of rugby, not just here in WA but across the country and the rest of the world. 

Andrew Forrest leads the charge and is joined by players, fans, and WA personalities, who are all proud West Australians and all part of the WA tribe behind the Force and the future of rugby in our great state. 
"It was a herculean effort to get this up and running and on air within a couple weeks, which included the Easter break," said Zac's Troy Zafer. "Special thanks to director Ross Tinney at RT Films, cinematographer Darrell Brown, Steve and Joel at Boogie Monster and Justin, Nick and Mike at Brainestorm."

Writer / Art director: Andrew Tinning - AT Creative.
Producer: Toy Zafer - Zac Ceative.