THE PALACE MELBOURNE LAUNCHES NEW CAMPAIGN FOR TARGET DENIM NATION
The Campaign Palace, Melbourne has launched a new campaign for Target Denim Nation. The jeans look pretty good. So good in fact you might not want to take them off. Hence the idea.
Creative Director: Tony Leishman
Writer: Pat Lennox
Art Director: Ben Green
Director: Sotiris Dounoukos
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Ben, that's you in the ads too, isn't it?
Nice pics and live-die idea works but....can't help but think it's a bit too cool for target.
I've never ironed jeans in my life!
Zzzzzzzz.....
Needs music.
It's all so nice and non-threatening.And surely there is a rule that no more jeans ads can be set in a laundromat.