Davis to co-chairman + CCO of Publicis Mojo

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WILLS-DAVIS.jpgEXCLUSIVE: Craig Davis has joined Publicis Mojo as co-chairman and chief creative officer across Australia and New Zealand. He steps into the creative role vacated by Darren Spiller who moved stateside this month as chief creative officer of Fallon US.

Davis – pictured left with Publicis Mojo co-chairman Graham Wills (far left), photographed by CB in Cannes today – one of the highest profile Australian creatives working on the world stage, resigned as global creative director of JWT six months ago. After a decade working overseas he wanted to return to Australia for lifestyle reasons and a desire to raise his young family in his hometown.

He will share the chairman role with Graeme Wills, regional chairman of Publicis Mojo and will be based in the Sydney office. The pair are photographed by CB in Cannes – Wills left, Davis right – during our exclusive interview.

The agency will also be announcing its new Melbourne creative director soon, which Campaign Brief understands is currently a partner at a London agency.

After graduating from AWARD School in 1988 Davis started his ownagency, Davis & Chapman, later morphing into Doorley Abram Davis& Chapman. His first overseas gig was as ECD of Saatchi &Saatchi Singapore in 1999 – within a year he was promoted to regionalECD Asia/Africa and moved to Hong Kong. He then joined JWT, moving toLondon as chief creative officer for Europe, Middle East and Africa,stepping up to the global role in 2005.

Davis is credited with improving the creative reputation of themultinational agency and attracting high profile talent to the networkas well as establishing the worldwide creative council. In 2008, JWTwon 39 Cannes Lions.