zspace strikes double gold for GEM and ABC at World Broadcast Design Awards in New York

gem.jpgzspace has won two World Broadcast Design Gold Awards in New York. One for Nine
Network Australia's digital channel GEM and one for ABC Children's Television's Giggle & Hoot: Sweet Dreams.

GEM won world gold for best Integrated Media, Network/Channel Package Design:Image All Media, and Giggle & Hoot for Other Design Applications: Music Video or Short Subject.

zspace was selected by Nine to create the look for GEM after their highly acclaimed
design work for GO!.

With a mix of new content, classic comedies and drama series, favourite movies and HD
sport, GEM, which stands for General Entertainment Movies, is aimed at the
sophisticated and discerning 35+ viewer, and needed a look to match.
zspace was given a tight three weeks to execute the entire branding package: including
logo; idents; and promo package design.

Jean-Christophe Danoy created the GEM font from scratch in its signature plush violet,
established by Nine, giving it a high end and individual look and feel. The result is
unique, spellbinding and essentially geared towards a high-end entertainment feel. A
jewel motif seemed too obvious; so the look evolved using light as a base. The
introduction of moving fluid lines and sheer material gives GEM a sensual quality.

Says Andrew Peace, Nine's executive creative director: "We are thrilled with receiving
such a prestigious award in such a competitive category. The truth is zspace created
and delivered the entire package in less than three weeks. That itself deserved an
award, but to create a package that has world wide recognition is amazing."

With Sweet Dreams, ABC Children's Television's Giggle & Hoot continues on its gold
path, as zspace also picked up gold for the network with Giggle & Hoot: Lullaby at the
2010 World Promax/BDA awards.

Says Jan Stradling, executive producer, ABC Children's Television: "This was a great
collaboration between the Giggle and Hoot team, the designers at zspace, and of
course, musicians, Paul Kingston and Cain Horton. It's fantastic to be recognised on the
world stage and to have created something so special for Australian pre-schoolers."

GEM Credits

zspace Creative Director: Jean-Christophe Danoy
Producers: Jackie Archer, Kent Boswell
Lead Designers: Jean-Christophe Danoy, Jonathan Lau
3D: Mike Thomson, Jorden Martin
Compositors: Mark Kwanten, Dean Richichi, James Herringson, Julian Burgess
Nine Network Australia Creative Director: Andrew Peace

zspace Creative Director: Jean-Christophe Danoy
Producer: Jackie Archer
Lead Designer: Sandy Widyanata (original design Erin Johnson)
3D Artist (Modelling, Lighting, Texturing, Rigging) Jorden Martin
3D Animator: Andy Sutton, 3D Particles: Aladar Apponyi, Joel Goodman
Compositor: Jean Louis Lam
ABC Children's Television EP: Jan Stradling
Series Producer: Natalie Robinson Hurst
Writer/Segment Producer: Clare Gerber


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