New York-based Aussie ex-pat creative Ben Smith develops the Euro 2012 Score Censor
Erik Norin and Aussie ex-pat Ben Smith, both working in New York, are two European soccer nut creatives living in the USA and want to avoid spoilers during the biggest sporting event of 2012.
So, as a personal project, they created the Euro 2012 Score Censor – Anti-Spoiler Software for Google Chrome.
A clever little Chrome extension designed to let you browse the Internet safe in the knowledge that you’ll never accidentally see a result before you want to.
Add the Euro 2012 Score Censor to Chrome, click the Score Censor icon in your browser and select any of the sixteen competing Euro 2012 nations you wish to block. The censor then works its magic by censoring out the score, your teams name, even images that hint at a result.
And so your friends won’t spoil a result for you, let them know your censoring scores with Facebook and Twitter notifications.
The Euro 2012 Score Censor is the first step in a planned universal sports results spoiler blocker platform.
Follow @scorecensor on Twitter.
Disclaimer: The Score Censor will increase your chance of not learning the score prematurely by at least 90%.
Credits:
Creative: Erik Norin
Creative Ben Smith
Tech: Jay Whitmore
Design: Daniel Wall
8 Comments
Great idea, Smithy.
Love it. Extend it to other sports please.
Awesome idea. NBA next please.
Go Smiffy!
You’re going to have to leave that on for every Liverpool game next year.
This is the same idea as this:
http://www.bestadsontv.com/ad/44574/Heineken-Keep-It-Legendary
Nice, but late. Heineken’s idea for the Champions League has been around for a while now. http://www.bestadsontv.com/ad/44574/Heineken-Keep-It-Legendary
WOW! This is exactly the same as the Heineken Keep it legendary campaign that was released 4 months ago and it’s been published EVERYWHERE! adage, goal.com, creativity, adverblog, bestadsontv…
http://bit.ly/K0s2Et
These people haven’t really see it??! It’s so clearly is a copy that probably they had to release it as a side project so it didn’t have anything to do with RGA where they work.
I really don’t know if it is funny (because of the obvious copy) or sad, because this behavior still exist in our industry.
But as always happens with this things you probably did a big favor to the original idea bringing it again to the table.
Dammit, Vidal’s right.