Droga5 NZ wins Qantas account - announces new management line-up following Rocky departure

q1.jpgFollowing Droga5 Australia's win of the Qantas account last month, Droga5 Auckland is poised for growth in New Zealand after also gaining the client.

Says Mike O'Sullivan, executive creative director Droga5 Auckland: "We're delighted to have a client like Qantas in our portfolio in New Zealand. To date we've been deliberately quiet about who we partner with - however, we're now working with AA Travel Australasia, Phoenix Organics, Qantas, Lion Nathan, Fiveight, Random House, and domestic abuse charity Shine. And shortly we will be in a position to announce another significant name."
To bolster the agency's already strong digital credentials, Nathan Cooper recently joined from Anomaly London, as digital creative director, and will partner with Chris Long who joined the agency in April as the agency continues to grow.

Signaling a strong commitment to current clients and an aggressive steer towards new business, Droga5 has added Cooper to the New Zealand management team alongside James Polhill, Jose Alomajan and O'Sullivan.

Meanwhile, as reported by CB on Saturday, Andrew Stone has stepped back from the day-to-day running of the agency to gain more free time with the family and will be pursuing various projects down the line.

Screen shot 2011-09-19 at 2.36.56 AM-thumb-300x200-57299-1.jpgO'Sullivan is stepping into the leadership role at the agency.

Says O'Sullivan (left): "Both David Droga in New York, and David Nobay in Sydney, are creative directors who lead their respective offices. Philosophically it's the right thing to do. Between working with current clients, we're pitching more than ever so we're really busy. The landscape is changing rapidly in New Zealand and there are more opportunities than ever. But clearly, Andrew will be doing more fishing than me."


Mark said:

Truth be told, Droga Sydney won Qantas, I doubt anyone from Qantas ever met the NZ Droga guys until they had the account. The Lion win is a one off project.

Rocky & Mike are great guys, but couldn't leave behind the smell of a Saatchi's left in advanced state of decay. In a small market this comes to haunt you.

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