In lead-up to Nov 25 White Ribbon launches ‘Hey Mate’ campaign via Archibald/Williams urging men to stand up to violence against women
October 22 2012, 9:29 am | | 1 Comment
In the lead up to White Ribbon Day this Friday November 25, agency Archibald/Williams has launched a campaign urging men to stand up to violence against women.
The ‘Hey Mate’ spot, which is backed up by radio and print, was produced by Orange Whip Films.
1 Comment
Nice concept.
Simple and effective.