Holler hires ex-TBWA/Digital Arts Network’s Merran Morton to head of client services role

Digital creative agency, Holler Sydney, an IPMG company, today announced the appointment of Merran Morton to the position of head of client services.

Morton joins Holler from TBWA/Digital Arts Network where she was client services director and led the development and management of the DAN Account Management team across all clients.

Says Morton: “In my view, Holler has been one of the stand-out digital agencies of 2012 so I’m delighted to be leading the client services team and returning to where I started, a digital only agency founded by people who are passionate about leveraging technology and creativity to drive clients business. Their reputation for brilliant digital creative is well-deserved and my mission is to build a client services team that matches this ambition.”

Says Caitlin Millar-Jack, MD: “Merran’s strategic skills, down-to-earth approach and wealth of

experience will be a huge asset in Holler’s arsenal. Her hire signals our dedication to providing best-in-class client services to our clients.”

Morton is an A-list client services and marketing professional who has a reputation for

championing great digital thinking. A highly sought after client ambassador, she is renowned

for her unique ability to inspire her clients on how best to leverage digital channels to deliver

results for their brand.

Having worked at some of the best agencies across the world (TBWA/Digital Arts Network,

Ogilvy & Mather and agency.com), Morton has experience in managing digital and throughthe-

line communications activity for top brands including British Airways, IKEA, Qantas,

Telstra, News Ltd, Insurance Australia Group and Electronic Arts.

Says Morton: “I’m excited about the year ahead and really looking forward to getting to know

our clients and produce successful work with the whole Holler team.”