When Things Need Cleaning Up: Grey, Melbourne runs tactical print ad for White King bleach
When dirty stories were uncovered in Australian sport over the last week, Grey
Melbourne and White King thought they'd offer to help clean things up in
this tactical newspaper ad.VIEW THE AD
That ad didn't run under that article.
Sprung, damn.
They didn't even make them put the "paid advertisement" header (that papers force every ad that looks even remotely like editorial EVER to include) on the ad.
It doesn't look like editorial to me.
I saw this ad in the sports section. Under a different article, but still worked a charm.
We noticed this ad in the Sports section of the Herald Pun a couple of Mondays ago. We talked about it (ha) and moved on. Thought it was OK. Nothing to see here!
Yep. She's basic.