Brisbane agency the hoopla family set to rep Australian graphic design at Design Week LA

Brisbane advertising agency the hoopla family, has been chosen to represent Australian graphic design at two events happening at Design Week LA this weekend.

The hoopla family’s creative director and senior art director, Matt Emmerson, has been invited by industrial design collective, Quench to join the collective and represent Australian graphic design at Dwell on Design from the 21-23 June and at Tastemakers on 22 June.

Dwell on Design is America’s largest modern design show featuring more than 400 exhibitors, whole Tastemakers is a side event hosted by Quench to promote the best in Australian design.

Says Emmerson: “Australia’s hottest emerging brands have been invited to represent Australia at the Tastemakers cross channel lifestyle exhibition, and the hoopla family is really chuffed to be amongst them.”

Tastemakers will feature 15 Australian brands including Bjorn Rust, Container, Derlot Editions, Ellaspede, Luxxbox, Orchill and the hoopla family.

Says Emmerson: “I feel really humbled to be the only advertising and graphic design representative – I only hope I can do Australia proud!”