Cannes Direct Lions: McCann Melbourne takes out Grand Prix for Metro Trains ‘Dumb Ways to Die’
McCann Melbourne continued to celebrate tonight in Cannes after the agency’s Metro Trains ‘Dumb Ways to Die’ campaign took out the Direct Grand Prix, plus two Gold Lions.
Leo Burnett Sydney won two Gold Lions for its Coca-Cola ‘Small World Machines’ campaign.
Says Andy DiLallo, chief creative officer, Leo Burnett Sydney: “The ultimate goal of anyone in the industry is to be part of work that truly matters – work that changes the way we think both now and in the future. And to have those efforts recognised by your peers from across the globe is both an honour and a privilege.”
Australian Lions
Grand Prix
McCann Melbourne for Metro Trains ‘Dumb Ways to Die’
Gold Lion
McCann Melbourne for Metro Trains ‘Dumb Ways to Die’
McCann Melbourne for Metro Trains ‘Dumb Ways to Die’
Leo Burnett Sydney for Coca-Cola ‘Small World Machines’
Leo Burnett Sydney for Coca-Cola ‘Small World Machines’
Silver Lions
GPY&R Melbourne for Defence Force Recruiting ‘Airforce FM’
Havas Worldwide Sydney for Virgin Mobile ‘Fair Go Bro’
Havas Worldwide Sydney for Virgin Mobile ‘Fair Go Bro’
Bronze Lions
Clemenger BBDO Sydney for Skittles ‘Telekinize the Rainbow’
McCann Melbourne for V/Line ‘Guilt Trips’
McCann Melbourne for V/Line ‘Guilt Trips’
Leo Burnett Sydney for Coca-Cola ‘Small World Machines’
1 Comment
You both have grand prix.