Liquid-Plumr Urgent Clear launches sexy new integrated ‘Hunky Plumr’ campaign via DDB
July 27 2013, 8:45 am | | No Comments
Clorox brand Liquid-Plumr Urgent Clear has launched ‘Hunky Plumr’, a sexy new campaign via DDB California.
With a playful wink, this fully integrated ad campaign offers up a ‘Quickie’ to the problem of cleaning pipes for the clog-busting product, Liquid Plumr Urgent Clear.
Created by DDB’s office in San Francisco, the TV spot, ‘Quickie’, puts a humorous spin on the category of drain care products by turning a clogged drain, which is usually a nightmare, into a woman’s fantasy.