Four Paws PR presents the first ever Australian Pet Blogger Awards on Friday 29th November

For marketers who are embracing ‘pet power’ and promoting brands to the increasing number of pet owners who base purchases on their furry friend, the inaugural 2013 Australian Pet Blogger Awards is an opportunity to be recognised for advertising excellence by your industry and peers.

The Australian Pet Blogger Awards presentation will be held in Sydney on Friday 29th November and entries are now open for bloggers; Pet App Developers; Advertising Agencies; and Pet Websites to enter or be nominated.

Australia is a nation of pet lovers and the pet industry has an annual spend of $8 billion and increasing. It is one of the few industries in Australia to continue growing during the financial crisis and pet ownership, currently at 63% of all households, also continues to increase.

The Awards recognise the best of the creative and advertising industries and is an opportunity for blogging, creative, advertising and web development agencies to be acknowledged and awarded by the pet industry. And to compete against each other to win acclaim.

There are three Advertising categories which will be judged by experienced and objective Advertising industry members:

•  Best Pet or Ret Related Print Advertisement

•  Best Pet or Pet Related Digital campaign

•  Best Pet or Pet Related Electronic campaign(television and radio)

Presented by Four Paws PR, Australia’s only pet public relations and marketing agency, the Awards is open to entrants with pet or pet related campaigns.