Lung Foundation Australia launches national competition for creatives via Treehouse Creative
The search is on for Just One Breath heroes. Lung Foundation Australia has launched a national competition, looking for creative interpretations that will inspire Australians on the power of breath. The competition aims to find new stories about people doing extraordinary things with their lung power.
The competition is open to writers, filmmakers, illustrators, poets and creatives in general who can enter by sharing their hero story by shooting a short film, writing an inspirational poem, snapping a jaw-dropping photo, writing a song, illustrating, painting… simply, creating their own interpretive masterpiece.
Just One Breath stimulates conversation in Australia on the importance of breath and breathing. We take our heart and breast health seriously. Now it’s time for us to start taking our lung health just as seriously. The competition aims to inspire Aussies to think about their lungs, and create stories that can be shared socially to promote better lung health.
Entries can be submitted via www.justonebreath.com.au or the Just One Breath Facebook page and will be voted on by a panel of creative industry judges.
Prizes include:
· Grand Prize of $5,000 for the most inspirational entry
· 3 x People’s Choice prizes of $1,000 each
· 15 x Highly Commended prizes
Several Australian identities have lent their support, with a series of short films that capture their personalised Just One Breath tips.
They include:
· Jess Fox, Australian World Champion Slalom Canoeist
· Casey Dellacqua, Australian professional tennis champion
· Christine Anu, multi-Aria Award winning singer/ songwriter and actress
· Matt Hall, Red Bull Air Race World Champion
· Archie Roach, Australian musician, singer/songwriter and guitarist
All short films are available at Justonebreath.com.au, the consumer platform for the competition, and home to a variety of other resources including a simple Lung Health Checklist. Educational Kits for the competition (postcards, posters, fact sheets) are also available to download on the site, by mail, and at select creative education institutions in Australia.
Full competition terms and conditions are available at justonebreath.com.au.
Entries close July 15, 2015.
The Creative Brief:
Just One Breath Search for Heroes
Lung Foundation Australia is looking for creative entries that celebrate what is possible with Just One Breath, to increase awareness of positive Lung Health. Interpret your story via creative means, ensuring that it fits the theme of celebrating the extraordinary power of breath.
How it works:
- STEP 1: Get inspired: Find someone worthy of being celebrated as a Just One Breath Hero. Creative interpretations are welcome on what those stories will be, who they’re about, and how they are told.
- STEP 2: Create a work: Shoot a short film or documentary (5 minutes or less), write an inspirational poem or story, pen a song, snap an amazing photograph or even show off your illustration skills.
- STEP 3: Post, Share, Hashtag: Upload you entry in a digital format on Facebook and/or Instagram, and hashtag #justonebreathhero.
- STEP 4: Fill out the entry form: Submit entries on justonebreath.com.au or via the Just One Breath Facebook page.
- STEP 5: Follow us for updates: Make sure you follow the Just One Breath updates @justonebreath on Facebook and Instagram. Select entries will be shared throughout the competition.