Cadreon Australia promotes sales director Michelle Kyd to the role of general manager

Cadreon Australia has promoted sales director Michelle Kyd (left) to the role of general manager.

Cadreon Australia managing director Jessica White has been working on the continued expansion of Cadreon’s capabilities since July when she was promoted to the managing director role. She was formerly general manager of Cadreon and took over from Marc Lomas who has been promoted to a major US-based programmatic role at Cadreon in New York.

Says White: “Our focus is on growth and diversification into new channels and we have made key changes to the team allowing for heightened responsiveness to opportunities for innovation.

“Michelle has significantly impacted Cadreon’s performance in the past 12 months, driving strong results and building close relationships across IPG Mediabrands and clients. In her new role, Michelle will be taking the reins across both client servicing as well as our central operations team.”

The agency has a staff of 32 people.