Match Media appoints Initiative Sydney’s Daniel Cutrone to the position of head of investment

Today both Match Media and Bohemia have announced changes to their investment leadership. Daniel Cutrone (right) is joining Match from Initiative, and Theo Zisoglou has left Match to join Bohemia.

Says John Preston (left), CEO and founder of Match: “Daniel joins match as head of investment and will work with the team and management to evolve our trading position in the market. After a thorough talent review of the market Daniel stood out as our perfect match both culturally, for his breadth of experience as well as a passionate view on where the market is heading in the future. We are excited about bringing on new highly regarded talent to help our clients grow.”

Prior to joining Match Cutrone has been with IPG Media Brands for the past eleven years and most recently was Initiative’s implementation and investment director in Sydney across all clients including Hyundai and Kia.

Says Cutrone: “I have been impressed by the work and reputation Match has held within the market over the past few years. After meeting John and the team I was really impressed with the vision of the agency. I am extremely excited about the role and looking forward to working with the entire team at Match.”

Says Preston: “Theo joined us three and a half years ago at a time when we did not have trading in-house. Together we built our trading offering from scratch. He’s done a brilliant job and we want to thank him for delivering a strong trading position and more importantly a strong trading team; a perfect time to hand over the reins to Daniel.”

Cutrone’s and Zisoglou’s appointments are effective immediately.