SO Productions in Melbourne is unashamedly providing opportunities for female directors
SO Productions, Melbourne has made a commitment to increase the amount of women on its roster from 25% to 50% by the end of 2016 in order to provide opportunities for female directors and allow a greater range of perspectives in storytelling.
“What we’re seeing is a real catch 22 situation,” says Pip Heming, executive producer, SO Productions. “Agencies are often aware of the imbalance and keen to partner with female talent, but their commercial body of work can be limited, causing additional barriers. And of course this means their chances of getting the next gig are never improved. Their commercial directing careers can end up frozen. I’ll be leading the charge to turn this situation around and foster new and established talent to pave the way for future generations.”
SO Productions represent Corrie Chen, Summer De Roche and Melissa Anastasi (pictured clockwise from top left) and are looking for additional female talent. If you want to speak further about the offering, or are interested in collaborating, contact Pip Heming: pip@soproductions.com.au
5 Comments
Go Pip, love it!
Brilliant, go Pip!
What happened to just hiring for talent? This 50/50 split thing everyone is jumping on seems even more unfair.
If you want more to be hired make sure you nurture them and give them good jobs.
Then they’ll go from ‘female director’ to ‘good director.’
Well done Pip, love that you’re keen on fostering new talent and helping them get ahead in a very tough industry.