Momentum Energy picks Havas Melbourne as media agency following extensive pitch process

Havas Melbourne has been appointed as the media agency of record for energy provider Momentum Energy following an extensive pitch process.

The win adds to a growing portfolio of media clients at Havas Melbourne, attracted by its digital centric and performance-oriented media offer.

Says Naomi Morton, head of marketing and communications at Momentum Energy: “We are excited to be working with Havas to help us transform our media mix from a traditional approach to a digitally biased solution that gives us visibility and confidence in the return on our media investments.

“Havas stood out from the other agencies through their straight talking approach, their digital and strategic expertise and their passion for our business.”   

Says Matt Houltham, group managing director, Havas Melbourne: “We are absolutely thrilled to be working with Naomi and her team because they want a media partner, not a service provider. They expect us to act as an extension of their team, to push them to innovate and to take responsibility for delivering results. And that’s exactly how we’ve designed our model.”