Alexandra Johnson joins Clemenger BBDO, Melbourne from TBWA Paris as GM on NAB

AJ.jpgClemenger BBDO Melbourne has added Alexandra Johnson to its team as general manager, leading the NAB team.

Joining from TBWA in Paris where she held the role of European business director, Johnson's role saw her lead brand strategy and pan-European integrated campaigns across 24 markets for Nissan Europe's new car launches.
Prior to making the move to Paris, Johnson worked in some of the UK's largest agencies, including McCann Erickson and TBWA, where she held the role of managing partner client services, leading teams across BP, EA Games, RBS Bank and Nissan UK, among others.  

Johnson's role as general manager, NAB, will see her lead the integrated Clemenger BBDO team, driving creative and executional excellence for the bank.

Says Nick Garrett, CEO, Clemenger BBDO Melbourne: "Alexandra is an incredibly talented and very experienced leader that truly lives and breathes our ethos of creating integrated work that works. We're thrilled with her joining the team and look forward to seeing her build on the great work we create for NAB."

Says Johnson: "I'm absolutely thrilled to be joining the team at Clemenger BBDO Melbourne. The agency's reputation precedes itself and I'm looking forward to bringing my experience, energy and ambition to help drive more success across the NAB business."


Group chief executive officer and chairman of NAB Account said:

The abuse of titles within agencies continues to erode agency credibility. What was once an account director evolved to group account director and now is either a managing partner or general manager. What a joke.

Great hire said:

Well done Alex and Clems...she's top notch

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