NAB Business Bank appoints Clemenger BBDO, Melbourne as lead creative and digital agency

Clemenger BBDO Melbourne has announced it has been awarded the creative and digital services work for NAB Business Bank following a competitive pitch process.  

NAB chief marketing officer, Andrew Knott, said he is pleased to be partnering with Clemenger BBDO Melbourne to support NAB’s Business Bank.

Says Knott: “As Australia’s largest business bank, NAB has a strong history of backing customers in the moments that matter. We look forward to working with Clemenger BBDO Melbourne to tell more of these extraordinary stories, brilliantly.”

Says Suzana Ristevski, general manager, business bank marketing and strategy, NAB: “The team at Clemenger BBDO Melbourne presented a compelling pitch and demonstrated how to inject bold creativity in to everything we do.”

NAB, in partnership with Clemenger BBDO Melbourne, in the past have created memorable and award-winning work including the infamous ‘Break Up’ campaign and most recently, NAB’s ‘More than Money’ brand proposition.  

Says Nick Garrett, CEO, Clemenger BBDO Melbourne: “We are very proud of our relationship with NAB and the work we do with them, so extending that by being appointed as the lead creative and digital agency for NAB’s Business Bank is important to us . It’s a very exciting space and important for NAB to have best in class work to grow its leading position in business banking.”