Hawke’s Lager + Little Flowers join hands to launch the Valentine’s Yard Vase this V-day

Bob Hawke’s beer brand, Hawke’s Lager, has partnered with boutique $30 flower delivery service, Little Flowers, to bring an extra measure of love this Valentine’s Day, as a select few Romeos (or Juliets) in Sydney will be able to send a special gift to their Valentines – a bunch of Little Flowers, plus their very own “vase”, measuring a whole yard (91.4cm) in length.

Hawke’s Brewing Co. is founded by Australians, Nathan Lennon and David Gibson, former  creative directors at Droga5 New York.

Says Lennon, co-founder of Hawke’s Brewing Co: “We’re a soppy bunch of romantics at Hawke’s. That’s why this Valentine’s, we’ve joined hands with Little Flowers to give other romantics the chance to not only send flowers but also go that extra length with another special gift – a vase that can hold up to 1.4 litres of water, or other liquid. Because we truly believe that the deeper the vase, the deeper the love.”

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Says Hans Christian Berents, co-founder of Little Flowers: “We’ve always believed in taking the bigness out of the flower industry… the big price tags, the big occasions and the ridiculously big bunches. But when it comes to vases, we have to agree with the team at Hawke’s – the bigger the better, and in this case, the more romantic. We can’t wait to be a part of it when Sydneysiders really drink in the love this Valentine’s Day.”

For info on how to get your hands on a beautiful bunch of Little Flowers and a limited edition Yard Vase, go to the Hawke’s Brewing Co. & Little Flowers Facebook and Instagram pages.

FB: @hawkesbrewing IG: @hawkesbrewingco

FB: @littleflowerssydney IG: @littleflowersydney

Client: Hawke’s Brewing Co. and Little Flowers

Photography/Film: Ingvar Kenne @ THE POOL COLLECTIVE