Spotlight on Women Creatives: Rebecca Carrasco, deputy executive CD, Saatchi & Saatchi, Sydney
As part of a daily series Campaign Brief shines the spotlight on the top female executive creative directors and creative directors in Australia…
Rebecca Carrasco is deputy executive creative director at Saatchi & Saatchi, Sydney.
Consistently awarded as a writer, art director, CD & ECD, Rebecca’s work has been recognised with Best In Show’s, Campaign of the Year, Client of the Year, Creative of the Year, an Asia Pacific Child Rights Award, a United Nations Award, metal of every colour, and several Television Programming Awards. Her work has been awarded globally at Cannes, The One Show, Clios Awards, New York Festivals and AWARD.
She has received an Australia Day Award for studies in Visual Communication, been presented AWARD Pencils as the National Top Student & Australasia’s Top Emerging Talent, chosen as ‘One star young gun worth watching’ by YoungGuns International Awards and called ‘The next big thing’ by the NZ Sunday Star Times.
Rebecca has been invited to judge most of the world’s top advertising shows, across almost every category, and has served many times as a Jury Chairperson. She has also judged awards for TV & Cinema Content, Magazine Publishing, Marketing, and Agency of the Year accolades. She is a regular speaker & panelist at industry events, lectures at tertiary institutions, and has curated the Creative Sydney 10 x10 Project. She has been a director on the Australasian Writers & Art Directors (AWARD) Committee, served as the National AWARD School Head, and is an active industry mentor.
In 2015, Carrasco was lured away from her role as creative director at Clemenger BBDO Sydney to become head of Creative Shop for Facebook and Instagram, Australia and New Zealand. Prior to Clemenger, Carrasco was co-founder and executive creative director at Colman Rasic Carrasco, which was AdNews Emerging Agency of the Year in 2008.
Additionally, Rebecca has been a check-out chick, a waitress, an usher in a live theatre (for free tickets), a high school tutor, an actor in amateur theatre productions & a few TV shows, a pizza cutter in a factory, a (bad) karaoke singer, a supermarket shelf-packer, a student protester, a volunteer at children’s homes, a charity face painter, a retail shop assistant, a reluctant member of a few sports teams, a volunteer at mental illness hospitals, an occasional PR consultant & writer, a designer on a few pro-bono council projects, and the P&O Fairstar Limbo Champion.
For the full up-to-date list of all ad agency creatives and producers and production companies in Australia and New Zealand go to Portfolio & Reel
7 Comments
That is a really impressive resume.
It would be great to focus on how women in creative leadership roles make it work. Yes she has a good resume, but how is she juggling being a mother and a creative leader? That’s what I’m interested in.
Please stop this series. Or we’ll be forced to rename our Australian conference the 30% Conference!
Totally agree with ‘move the spotlight’. This is what we need to be talking about.
Why is there no mention of this role being PART-TIME. Pretty big oversight. Or is this just another way to water-down a female’s accomplishments. Part-time deputy ECD makes sense of Bec’s achievements. Whereas, Deputy ECD sounds like Bec is still learning how to do the job. Still a man’s world.
If this is indeed a part time role, it’s a missed opportunity for Saatchi not to promote it that way. To date, women have had to “earn” their right to move into part time roles with existing employers. It is EXTREMELY rare for an agency to structure a role this way from the get go. It is very odd that in Bec’s announcement for joining Saatchi and in this profile, it’s not mentioned. If I were Spirko I’d be making a huge deal out of it.
Totally agree with ‘why the secrecy?’
Saatchi should be shouting from the rooftops that they made this happen.
It’s a good thing, a really good thing for women in advertising – particularly in creative.