AIRBAG, CHE Proximity and Host/Havas score one finalist each in LIA Integration shortlist

IntergrationJury_G-57-Edit.jpgLondon International Awards (LIA) has announced the shortlist for Integration.

The LIA judging process is unique in that each juror sees every piece of work entered within the media that he or she is judging. The LIA Jury is comprised of the most talented, recognized and awarded individuals in the industry.

A total of 31 entries have been shortlisted, the United States and Germany tie with 6 each.

Australia has scored three finalists including AIRBAG/Leo Burnett Melbourne for The Equality Campaign "For Every Bachelor & Bachelorette", CHE Proximity for carsales.com.au "AutoAds" and Host/Havas, Sydney for Palau Legacy Project "Palau Pledge".
Mark Tutssel, Executive Chairman and Global Chief Creative Officer of Leo Burnett Worldwide oversaw an established jury of multi-talented CCOs and ECDs made up of Sarah Barclay, J. Walter Thompson New York; Paul Chan, Cheil Hong Kong; Nerea Cierco, DDB Madrid; Nancy Crimi-Lamanna, FCB Toronto; Mike Geiger, Wolfgang Venice; Steve Jackson, INNOCEAN Sydney; Mark McDonald, Digitas Mumbai; Rob Sherlock, ADK Global Singapore; Gary Steele, TBWA\Singapore and Stephan Vogel, Ogilvy Frankfurt.

Winners for all media will be announced on 5th November.

To view all shortlisted entries released thus far with media and full creative credits, please visit: www.liaentries.com/shortlist.

Complete Integration Shortlist (by country):

ARGENTINA
Havas Buenos Aires, Buenos Aires
•    DDL&CO titled "Evita, Equality Bill" - Business-to-Consumer

AUSTRALIA
AIRBAG, Melbourne/Leo Burnett Melbourne
•    The Equality Campaign titled "For Every Bachelor & Bachelorette" - Public Service/Social Awareness

CHE Proximity, Australia
•    carsales.com.au titled "AutoAds" - Business-to-Consumer

Host/Havas, Sydney
•    Palau Pledge - Public Service/Social Awareness

BRAZIL
Grey Brasil, São Paulo
•    Vigie Aqui titled "Corruption Detector" - Public Service/Social Awareness

CANADA
FCB Canada, Toronto
•    Down Syndrome Awareness titled "Anything But Sorry" - Public Service/Social Awareness

FCB/SIX, Toronto
•    Destination Pride - Public Service/Social Awareness

ECUADOR
MARURI GREY, Guayaquil
•    Nature Represented - Public Service/Social Awareness

FRANCE
Marcel Paris, Paris
•    Carrefour titled "Black Supermarket" - Business-to-Consumer

GERMANY
Grabarz & Partner, Hamburg
•    Burger King titled "Loving 'It'" - Business-to-Consumer

Havas Germany, Düsseldorf
•    Getty Images and fiftyfifty (magazin from homeless people) titled "Repicturing Homeless" - Business-to-Business
•    Getty Images and fiftyfifty (magazin from homeless people) titled "Repicturing Homeless" - Public Service/Social Awareness

HEIMAT, Berlin, Berlin
•    Share titled "Share Your Buy" - Public Service/Social Awareness

Jung von Matt AG, Hamburg
•    EDEKA titled "The Most German Supermarket" - Public Service/Social Awareness
•    BVG titled "BVG x adidas - The Ticket-Shoe" - Business-to-Consumer

INDIA
FCBIndia Group, Gurugram
•    The Times Of India titled "Sindoor Khela - No Conditions Apply" - Business-to-Consumer
•    The Times Of India titled "Sindoor Khela - No Conditions Appply" - Public Service/Social Awareness

IRELAND
Rothco | Accenture Interactive, Dublin
•    The Times/News UK & Ireland titled "JFK UNsilenced" - Business-to-Consumer

ITALY
Publicis Italy, Milan
•    Diesel titled "Deisel Go With The Fake" - Business-to-Consumer

JAPAN
TBWA\HAKUHODO Inc., Tokyo
•    AIG JAPAN CSR titled "Pride Jersey" - Business-to-Consumer

PAKISTAN
BBDO Pakistan, Lahore
•    UN Women titled "The Bridal Uniform" - Public Service/Social Awareness

SOUTH AFRICA
Ogilvy South Africa, Cape Town
•    Carling Black Label titled "Soccer Song for Change" - Public Service/Social Awareness

UNITED KINGDOM
AMVBBDO, London
•    Essity - Libresse/Bodyform titled "bloodnormal" - Business-to-Consumer
•    LADBible/The Plastic Oceans titled "Trash Isles" - Public Service/Social Awareness

McCann London, London
•    Microsoft titled "Xbox Design Lab Originals: The Fanchise Model" - Business-to-Consumer

UNITED STATES
BBDO New York, New York
•    P&G / My Black is Beautiful titled "The Talk" - Public Service/Social Awareness

DDB Chicago, Chicago
•    Skittles titled "Exclusive the Rainbow" - Business-to-Consumer

Energy BBDO, Chicago
•    National Safety Council titled "Prescribed to Death" - Public Service/Social Awareness

Leo Burnett, Chicago
•    Kraft/Heinz Country Time Lemonade titled "Country Time Legal-ade" - Business-to-Consumer

McCann New York, New York
•    MGM Resorts International titled "Universal Love Songs" - Business-to-Consumer
•    March For Our Lives titled "Price On Our Lives" - Public Service/Social Awareness

To find out more about LIA, visit http://www.liaawards.com/.

4 Comments

sourabh said:

Thanks for sharing

Adgirl said:

There's too many awards in this industry. How do any of them mean anything when there's so many award bodies? They've become party favours. Spare a thought for the people in industries that don't receive any awards ever. These awards just cause a lot of this is soapboxing and self-aggrandising for people that basically try to sell stuff to other people.

LOL said:

I'm pretty sure people in industries without awards:

1 - don't exist (even Construction has awards)
2 - wouldn't give a fart if they did

He's a giant said:

That must be the shortest group of jurors ever. Jacko is amongst the tallest there.

Leave a comment