AIRBAG’s Damien Toogood directs new FIAT campaign for DDB Chicago for Aussie expat creative directors Rua Perston and Matt Cramp
Continuing the irreverent and comedic approach that defines the FIAT brand, AIRBAG’s Damien Toogood has filmed a campaign of three spots for Aussie expat creative directors Rua Perston and Matt Cramp, through Accomplice Media, just in time for the North American winter.
Toogood was both director and cinematographer on the campaign, shooting in and around Los Angeles, including the Paramount Studios backlot.
While this adds to a string of recent North American work, Toogood is still locally based and available to bid for jobs in Australia and New Zealand.
Please email enquiries to alex@airbag.co or martin@airbag.co.
Client – FCA US
Brand – FIAT
Director of Brand Advertising, FCA US: Marissa Hunter
Chief Creative Officer, DDB North America: Ari Weiss
Chief Creative Officer, Chicago: John Maxham
Chief Production Officer: Diane Jackson
Executive Producer: Luke LiManni
Senior Producer: Annie Larimer
Producer: Meghan Gross
Group Creative Director: Nathan Monteith
Creative Directors: Rua Perston, Matthew Cramp
Director/DP: Damien Toogood, Executive Producer: Jeff Snyder
12 Comments
Sweet spots.
Approved!
Car ads with a great idea.. and damn funny. Well done.
Good work lads! The heated seats spot is a cracker.
Keep up the great work.
Such great spots. Toogood is one of the best.
How did you get the dunny approved? Unreal!
hahaha. Great stuff. Funny and risky!
Noice!
Funny
That’s how you do funny…
Damn yeh. A car ad set in a toilet. That’s out there. Love the campaign.
Fucking hell. Well done Toogood – if that is your real name!