Scarecrow Mumbai hires Anjali Rawat as ECD

Anjali Rawat.jpgFollowing recent client wins including Radio City, Hungama, QuikSilver, Steve Madden, Kenneth Cole and others, Scarecrow has beefed up its creative department hiring Anjali Rawat as Executive Creative Director for its Mumbai Office.

The Mumbai office will now be divided into three Art groups respectively headed by ECDs - Kapil Tammal, Zohar Furniturewala and Anjali Rawat.

Rawat (left) has over 12 years of experience. She has worked with Lemon  for two years, Ogilvy for about four and a half years and the last stint being at Metal Communications as a Creative Director for three and a half years.

Rawat has handled brands such as Zoom, Cadburys, Bru, Godrej, Morphy Richards, Rasna, Huggies, Malayala Manorama, Fortis hospitals, Dainik Bhaskar, Axis Mutual Fund, Platinum, Star Gold, Movies Ok, Cox and Kings, TWU, Star CJ Alive, Eureka Mobile Advertising, Relaince, Parle, Fillerton India and so on.
Google India.jpgAs part of a larger initiative to bring high-quality smartphones to as many people as possible, Google has launched the first family of Android One phones in India.

The Android One phones offer a high-quality experience, running the latest version of Android (4.4 KitKat). They will be some of the first phones to get the new Android L release -- an update that will offer Google's new material design, improved battery life, enhanced security features, and smarter notifications. The Android One devices will launch across the world with the initiative starting in India with Micromax, Spice and Karbonn phones.

Joy Mohanty- Publicis Capital.jpgPublicis Capital India has promoted Joy Mohanty to National Creative Director. Mohanty will continue to be based in Delhi and will report to Bobby Pawar- Chief Creative Officer, Publicis South Asia.

Commenting on Mohanty's elevation Pawar said, "In the time that I have worked with Joy, I've
found him to be not only focused on making great ads, but also finding brilliant solutions to
our clients' problems. He is also a really good leader. His elevation is recognition of the role he
has played in improving our output in the past year and the role he will play in helping us raise
our game even more."

Hemant Misra, Chief Executive Officer Publicis Capital stated, "Joy is an ideal partner - cool and
collected, ever smiling, assertive and brilliant. He has the ability to attract talent and harness
simple yet great ideas. His Kitna Deti Hai campaign for Maruti Suzuki is an appropriate example
of this."
VISA 1.jpgVisa has launched a new marketing campaign to give consumers the confidence to make purchases online with their Visa Debit card. The new campaign by BBDO India is targeted towards Visa Debit cardholders in Tier 2 and 3 cities, who are helping to drive the significant growth of eCommerce in India - as they now have access to goods and services that earlier were not available in their town.

ayrton_senna_soundofhonda.jpgClio has announced the winners in the Innovative Media, Contact & Contact and Digital/Social categories. Asia has scored three Gold, four Silver and two Bronze awards.

The big winner from again from Asia was Dentsu Tokyo for Honda Internavi "Sound of Honda/Aryton Senna 1989" which picked up 2 Golds and 2 Silvers.

DDB DM9JaymeSyfu Makati also won a Gold and a Silver for its Smart Communications "TXTBKS" campaign.

JWT Mumbai picked up a Silver for Nike Cricket "Make every yard count", Ogilvy & Mather Singapore and Leo Burnett Manila were both awarded a Bronze medal for SingTel mioTV "Movie Emoji" and Ariel and Downy "Aid Couture" respectively.

See full results on the Clio Awards website.
Brendan.jpgCream Communications Group Cambodia has won creative duties for Rinbee (Oishi) Tenta snack brands after a competitive pitch.

As Rinbee Cambodia prepares to introduce a new flavor variant to the Tenta snack food range, advertising agency Cream has been tasked to develop TV, OOH and BTL materials for the launch.

"Cream's strategy and creative ideas not only delivered on the brief to launch a new flavor variant, they've developed a whole new communications platform to manage our vast portfolio, we're delighted with this new partnership", said Rendon Chan, General Manger, Rinbee.

Brenden Arnold, CEO of Cream (pictured) added, "It's great to be appointed and given the opportunity to develop the concepts, for the most part, exactly as we presented in the pitch - Rinbee's belief in our unique approach is both bold and exciting".

The Rinbee win is the latest in a period of continued success for the new agency, which launched in December 2012 and capped off 2013 by winning a Silver Campaign South East Asia Agency of the Year Award after less than a year of operation.

Leo Burnett India wins Cairn India business

Samir Gangahar.jpgOil and gas company Cairn India has appointed Leo Burnett for their branding communication requirements in India.

On the appointment Samir Gangahar, Executive Director, Leo Burnett, Delhi (pictured) said, "We feel privileged to be entrusted with the opportunity of playing a crucial role in the branding communication strategy of Cairn India. It further reinforces our belief in our guiding tenets of 'Purposeful Brands' whose message is delivered through 'Integrated Solutions'. We along with our partners Indigo Consulting, MslGroup and Zenith Optimedia look forward to working with Cairn India to devise a programme that utilises all possible communication platforms available."
Jacky Lung Cheil sml.jpgCheil Greater China has promoted Jacky Lung to National Executive Creative Director to be based in Beijing. He will be in charge of business development and creative team management of Beijing, Shanghai and Taipei offices. He will report to John Kim, Cheil China CEO.

With 25 years of creative experience, Lung (pictured) joined Cheil China in 2011 as Executive Creative Director and has developed the agency's creative capabilities and size. Up to date, Lung has led the agency to win many awards at local and international advertising festivals, such as Innovative Agency of the Year in ROI 2013 and the Agency of the Year in AdStars 2014. Before joining Cheil, Lung had been working at Ogilvy & Mather, Taipei and Beijing for 10 years. Clients served included Ford, Red Bull, Kimberly, Fenbid, Air China, Coca-Cola. The campaign "Mr Shi - The Anonymous Hero" created for Fenbid has boosted its business to historical high whereas the Escape public listing campaign for Ford has gained extensive attention in Taiwan. Moreover, WWF's "Standing between life and death" has won a Grand Prix in New York Advertising Festival 2006 and three Bronze Lions in Cannes Lions Festival in 2008 to 2012.
Dave&Adrian.jpgAustralia: McCann Australia has appointed David Ponce de León (left) to the role of creative director of the Melbourne office, working with newly promoted ECD Pat Baron.

Ponce de León has established a respected reputation over a successful advertising career, most recently as creative director of BD Network and through previous roles at George Patterson Y&R, Leo Burnett and Lifelounge.

His groundbreaking work has seen him awarded at every major award show with campaigns for local and international brands. For the past decade, Ponce de León has also been active in training the next generation of creative talent through his role leading the Melbourne AWARD School program and most recently as the head of ADMA Creative School.
1. D&AD Annual 2014 Cover.jpgD&AD has unveiled the 2014 edition of its famous Annual, following a special launch event during the London Design Festival.
Produced in partnership with Hogarth, the D&AD Annual is the indispensable guide to the celebrated work from the D&AD Awards 2014. The book is considered to be the authoritative archive of advertising and design, featuring all the awarded work from the 2014 D&AD Professional Awards and New Blood Awards.

Hotly anticipated within the advertising, digital and design industries, previous designers include Peter Saville, Bob & Roberta Smith, Neville Brody, Sir Peter Blake and Allen Jones. Each year, the president of D&AD is tasked with choosing a theme and selecting a designer to bring their idea to life.
Jeep_Husky_Camel.jpgBBDO Proximity Malaysia's 2008 Chrysler Jeep "Two Worlds" print campaign has this year been inducted into the Clio Awards Hall of Fame.

The campaign was the world's most awarded print campaign in The Gunn Report in 2009. The campaign was created by BBDO Malaysia's then creative team of Ronald Ng, Mun, Kevin Le, Eric Hor, Gary Lim and Willeon Leong.

Other campaigns inducted this year include Earth Hour, Halo 3 "Diorama" and Mercedes-Benz
Guinness1.jpgThumbnail image for penguin-audiobooks.jpgBBDO Singapore leads the Asian agency pack following the releasing of the Out-of-Home category results at this year's Clio Awards.

BBDO Singapore adds another Gold, Silver and Bronze to the 3 Gold, 2 Silver and 2 Bronze trophies they collected two days ago in the Print and Print Technique categories at Clio.

The total metal haul is for their Guinness "Now in a Bottle" print campaign, which also won multiple awards at the Cannes Lions. It's an outstanding performance from BBDO Singapore, who was Asia's only Gold winner in the Out of Home category at Clio.
TXTBKS.jpgPower Sleep_Do good while you sleep.jpgThe Spikes Asia Innovation jury has released the 10 finalist shortlisted in this newly introduced category. Each of the shortlists will present live to the jury at the Festival.

Australia has three finalists: Optus "Clever Bouy" (M&C Saatchi Sydney), Samsung "Safe Driving Program" (Leo Burnett Sydney) and RAC "Attention Powered Car" (Finch Sydney via JWT Perth/Sydney).

The Philippines has two  finalists: The highly awarded Smart "TXTBKS" and City of Las Pinas "Pocket Fire Extinguisher" - both from DDB/DM9 JaymeSyfu.

Japan also has two finalists - both from Dentsu Tokyo: Honda "Sound of Honda/Ayrton Senna 1989" and Sony "Vision Shift System".

China India and South Korea all have one finalist each: Coca Cola "2nd Life Caps" from Ogilvy Beijing, Castrol Activ/Bangalore Traffic Police "The Good Roads" via Ogilvy Bangalore, and Samsung "Power Sleep" from Cheil Worldwide Seoul.

Live judging takes place on Wednesday 24 September and is open to all Spikes Asia delegates, who will be able to witness this final judging process.
Ompong Remigio.jpgCampaigns & Grey Manila's long-serving chief creative officer, Ompong Remigio is leaving and the agency has elevated Rizzo Tangan and Noel Orosa to joint Executive Creative Directors.

It is believed Remigio (left), who was elevated to the Creative Guild's Hall of Fame last year, plans to establish her own venture.

Tangan (pictured below right) has over two decades of experience and was the creative leader behind the regional Downy (AAI), which was highly honoured at the recently held P&G Asia Brand-Building Awards.

Her advertising career came full circle when she returned to Campaigns & Grey, her first-ever agency. In between this time, Tangan spent five years at McCann working on Nestle, Nescafe, Unilever and Coca-Cola. In 2006, she joined Campaigns & Grey (from Wolfpac Mobile) as creative director for Joy Dishwashing Liquid.
Terry Savage.jpgThe Spikes Asia Festival of Creativity, which takes place next week in Singapore, has announced that 4,984 entries have been received into the 2014 awards. Sri Lanka has almost doubled its entries, whilst Malaysia, Pakistan and Chinese Taipei have also seen substantial increases. 763 of the entries come from Australia, an 8% increase on last year.

"The entries received into Spikes Asia always act as a good indication of regional industry trends and the direction it's heading in, which is why it's interesting to see that the categories showing the strongest growth are Digital, which has seen entries rise by 68%, and Mobile, where entries have grown by 48%. On a country level, it's fantastic that Sri Lanka has almost doubled its entries, whilst Malaysia, Pakistan and Chinese Taipei have also seen substantial increases. It's going to be an exciting few days as we start to see the best in APAC's creative communications rising to the top," says Terry Savage, Chairman, Lions Festivals (pictured).
Matty-BURTON-Dave-BOWMAN.jpgEach week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites.

This week's guest judges are Matty Burton (left) and Dave Bowman (right), currently Executive Creative Directors at Whybin\TBWA Sydney. And soon to be founding creative partners of Special Group, Sydney.

Winner: Old Spice Robot. This is just so good. We're not going to critique it. It is what it is, enjoyable to watch, funny, that word that seems to creep onto briefs every now and again 'irreverent'. Oh, snap, we just critiqued it. READ MORE...
James Bickford 1.jpgJames Bickford has been appointed as managing partner of Leo Burnett Consultancy Asia Pacific. Charged with building a growth strategy for Leo Burnett Consultancy to become a regional leader in business to brand consultancy, Bickford (pictured) was most recently in New Zealand where he launched Interbrand and led it to become a primary consultancy there.

Aligned with Leo Burnett's philosophy of people-focused communication, Leo Burnett Consultancy's work will be inspired by the human purpose and will include a curated selection of Leo Burnett's propriety suite of quantitative and qualitative tools. Leo Burnett Consultancy has been created to unleash the purpose of brands for the benefit of people and in doing so, accelerate, grow and create future value for the organisations it partners.
Doublemint.jpgBBDO South China has launched the first execution of a new global campaign for Wrigley's Doublemint gum brand.

The new campaign continues to emphasize Doublemint's ability to help connect people, but adds an urgent twist: "Don't wait".

"We have opportunities to make new connections all the time," said Nicole McMillan, Wrigley's Vice President, Asia Pacific Marketing. "But those moments don't last long. You have to act quickly - you can't wait."

Bags 1.jpg22feet Tribal Worldwide is a think tank for some of out-of-the-box ideas on the Indian digital platform. For the latest campaign for Skybags, the stylish luggage brand of VIP industries, 22feet Tribal Worldwide has created a comic digital campaign comprising three films, to highlight features of its backpacks range. Each of the films highlights a key feature of the backpacks through a quirky script.

Dentsu_SoundSenna.jpgAsia has scored 11 Gold awards across the Branded Entertainment Content, Engagement, Direct and Design categories at the 2014 Clio Awards.

Results of these categories were released today and follows Film, Film technique, Print and Print Technique categories released yesterday.

ayrton_senna_soundofhonda.jpgWellcome.jpgDentsu Tokyo's highly awarded Honda 'Sound of Honda/Ayrton Senna 1989' has continued it's winning way scoring a Silver in the Film category at the Clio Awards. Asia's only other winner in Film was Leo Burnett Taiwan who was awarded Bronze for their Wellcome Supermarket 'We Get Freshness' campaign.

In Australia and New Zealand Clemenger BBDO Wellington has won a Gold Award for NZTA's 'Mistakes' spot in Film and Finch Auckland has scored a Gold Award for the same spot in the Film Technique category. Fin Design + Effects has scored a Silver for the same spot spot and a Bronze for Challenge's 'Tree' spot via 303Lowe, both in the Film Technique category.

Scoring Bronze in Film is DDB Melbourne for Devondale Dairy Soft's 'Stepdad Steve' and The Brand Agency, Perth for St John Ambulance's 'Break the Barrier'. Leo Burnett Sydney has scored a Bronze in Print for World Wildlife Fund's 'Poacher's Pyramid' work.

Curious Auckland has scored a Silver Award for NZTA's 'Blazed' spot in Film Technique.

Guinness 4.jpgGuinness2.jpgBBDO Singapore is the star of the show so far at the international Clio Awards.

Over the two Print categories released so far BBDO Singapore has been awarded 3 Gold, 2 Silver and 2 Bronze trophies - all for their already highly awarded Guinness Print campaign.

The campaign has won Gold and Silver in the Print Category and 2 Golds, Silver and 2 Bronzes in Print Technique.

Singapore Gongs names awards jury heads

Dunstan Lee.jpgThe Singapore Gongs 2014 has announced their Co-Chairs and Jury Heads for this year's awards. See below:

Dunstan Lee
Co-Chair, Creative
Senior Copywriter
DDB Singapore

Lee is enjoying the advertising marathon so far. Even as each day brings a challenge to sell something new - whether it's an airline or toy planes. His biggest endurance test comes after a long day, when he has to battle the "Z Monster", and yet be nice to enthusiastic taxi drivers who make small talk. Along the course, Lee has been encouraged by brave clients. And recognitions from various award shows, including D&AD, Cannes, One Show, CLIO, CCAs, AdFest and Spikes. Until he reaches the finish line (when he decides to sell cupcakes or something), he'll continue looking forward to that next distance marker. On days when he's taking a break from the marathon, Lee enjoys a good run.
Warren Brown 2013 shot.jpgAn interview conducted between BMF Sydney creative founder Warren Brown and Seattle author and copywriter William Burks Spencer has been published in Spencer's book 'Breaking In: Over 130 advertising insiders reveal how to build a portfolio that will get you hired'. Here is the interview.

What do you look for in a student portfolio? And what impresses you?

I look for clarity of thought. I like a combination of logic and madness. We work in an industry where we solve problems, and trying to define what is the problem that we're actually trying to solve is quite often the biggest challenge. So I like people to have a very analytical way of approaching a problem and figure out what is important and what isn't. If there's a logic to the construct of your argument or idea, then you need to deliver it with a sense of irreverence and madness. And not fall into the trap of delivering it in a dry fashion that won't catch anyone's attention or get them interested. It's a very "yin and yang" thing; if the fundamentals of the thinking are sound and given a "sticky wrapping," then they will engage people.
Obi Mobiles.jpgFCB Ulka New Delhi introduces a chameleon and a black sheep to the office in new tvc campaign for Obi Mobiles.


The story of Shubhreet by iball + Palasa Mumbai

Shubhreet.jpgPalasa Mumbai and iball present Shubhreet's story. After losing her leg in an accident Shubhreet decided to pursue her dream of being a dancer. She was the first runner up at India's Got Talent 2014.

Alex-Tagaroulias.jpgAlex Tagaroulias (pictured) will lead Saatchi & Saatchi's creative efforts in Indonesia as the agency's new Executive Creative Director. Tagaroulias has been with the agency since April, working on a short-term contract basis. He will report to Shannon Cullum, Saatchi & Saatchi CEO for Indonesia, Singapore and Malaysia.

"Alex has come in and made an immediate impact these past four months - we've produced some great work for major clients, and won some exciting new business as well. Most importantly, he's helped re-energize the agency and instilled a new sense of pride and passion in our work. He's a great addition to Saatchi & Saatchi APAC's impressive list of ECDs," says Cullum.
Screen Shot 2014-08-04 at 17.20.36 2.jpgSapientNitro Singapore has remodeled its strategy team with three key appointments. The new trio in Simon Collins, Andrew Trimboli and Ari Widjanarko all led by Melanie Cook, Head of Strategy, will bring a superior combination of skills to the strategic division.
Cook said, "Most of the strategy written today uses the Internet as a new place to disseminate old 360 thinking. A pre-roll is a TV ad online. A banner is a rotating press ad. An email is direct mail. And, Social Media is the new competition response mechanism. When we use the Internet in this limited capacity, all an agency needs is an integrated strategist who knows how to message a brand's single-minded proposition across different channels.
If you want to transform a business, you need the skills of a Brand Planner, a Journalist, an Architect and a Business Consultant."
Matt Collier BW.jpgMatthew Collier has been appointed Chief Executive Officer of Y&R Group Indonesia, comprising Y&R, The Campaign Palace and VML Qais.

He succeeds John Domas who has been named Client Services Director - Global for a division of Red Fuse, reporting to Adam Konowitz, Managing Director, Red Fuse Kansas City.

Collier (pictured left) was most recently CEO of Y&R Vietnam and Indochina, having overseen considerable agency growth including multiple new business wins such as Emirates Airlines, Burger King, Caltex, Ansell and Remy Martin. He has spent 22 years in advertising, the last seven with Y&R, span Australia, Cambodia, the UAE and Vietnam.

Commenting on the appointment Sanjay Bhasin, CEO Y&R Southeast Asia said, "Matthew's achievements with his great young team at Y&R Vietnam, and subsequent expansion of responsibilities to include Indochina, make him the ideal choice to maintain the amazing momentum at Y&R Group Indonesia, in partnership with award-winning new ECD Yerry Indrajaya.
Cristal Festival.jpgCristal Festival has announced the latest confirmed APAC jury members for the 2014 Festival held 16-20 December in Courchevel, France.

The APAC jury members are: Steve Blakeman - CEO, OMD APAC, Susana Tsui - CEO, PHD APAC, Mykim Chikli - CEO, ZenithOptimedia China, Jean-Paul Burge - president SE Asia, CEO, BBDO Singapore, Spencer Wong - CEO and CCO McCANN Hong Kong, Kate Oh - ECD, Cheil Worldwide Korea, Patrick Tom - GCD, TBWA\Shanghai and Alex Carr - MD, Havas Worldwide Sydney will represent Australia.

LIA Awards entries closes Tues, Sept 16 NY time

homepage_logo-thumb-200x93-153707.jpgThe London International Awards entry system will close at 6pm New York time on Tuesday, 16th September.

Any Entries Pending in the LIA Entry System must be Finalised immediately. Any physical material that must be sent to the New York office must be received in New York no later than Wednesday, 17th September by 5:00 PM.


OgilvyOne Shanghai to give OCJ a new look

Jacco ter Schegget.jpgOriental CJ (OCJ), home shopping network on television in mainland China, has hired OgilvyOne Shanghai for a long-term campaign aimed at building the company a more multi-dimensional consumer base and drawing traffic to their ecommerce platform, Currently, the 10-year-old company has a loyal TV following but, with the continued rise of (and competition from) online shopping, OCJ envisions a savvier, less staid, future.

"More and more older local brands are coming to us, eager for a way into this loud, new, online era," says Jacco Schegget, President of OgilvyOne China (pictured left). "It's a tough market, and we're not only giving OCJ a new look, but teaching them to stand out from the crowd."

OCJ was wooed by OgilvyOne's integrated communication plan, which harnesses the expertise of several Ogilvy business units - from Redworks to Ogilvy & Mather Advertising.

"Their logical, complete strategy gave us a complete view of our new positioning," says OCJ Board Chairman, Yang. "While other marketing companies were suggesting ways for us to spend a lot of money, Ogilvy felt like a business partner, intent on helping us develop sustainably." 
Vodafone Red 1.jpgPostpaid is one of the key business drivers for Vodafone. With an objective to grow the postpaid business at a more accelerated rate, Vodafone has embarked on a project to strengthen the value proposition of postpaid for the customers. Vodafone, via Ogilvy & Mather Mumbai, has launched an exclusive postpaid product that comes with a bundle of benefits for the consumer - Vodafone RED.


LinOpinion GH India wins Pro Ecuador account

Pro Eduador.jpgPublic relations consultancy LinOpinion GH has won the pr business of Pro Ecuador, the Institute for the Promotion of Trade and Investment for Ecuador working as part of the Ministry of Foreign Trade, represented by its commercial office in Mumbai. The partnership will assist in developing the best strategic communication route for Pro Ecuador, create a stable, impactful image for the destination and promote investment and trade opportunities for Ecuador in India.
Jordy Huisman.jpgJordy Huisman has joined Dragon Rouge's recently launched Singapore office as Creative Director for Southeast Asia.  

Originally from the Netherlands, Huisman (left) obtained a Masters degree in Fashion, Design & Strategy. He joined Design Bridge Amsterdam where he won a Platinum Pentaward for Schwarzkopf Professional in 2008. In 2010 he moved to London to spearhead Interbrand's consumer design practice, and two years later re-joined Design Bridge as Creative Director in Singapore. He has worked with clients such as Unilever, Heineken, AkzoNobel, Heinz, Mondelez,FrieslandCampina,  LVMH and  Dance4Life.

Zayn Khan, CEO Dragon Rouge Southeast Asia, said, "We searched far and wide for someone with the expertise to translate our brand strategy and innovation solutions into beautiful design, and I am thrilled we found Jordy. He is a creative problem solver with impressive skills across corporate and consumer brand design, packaging, environments and digital. He is perfectly placed to help provide our clients in Southeast Asia with the integrated branding and business innovation solutions they are looking for."

Veksner: ban everything except Post-It Notes

Volvo-POST-IT.jpgBy Simon Veksner, creative director at DDB Sydney

We all wang on about the importance of simplicity. But our actions do not back up our words.

Not by a long shot.

Clients say they want 'simple, powerful, effective advertising.' But too many of them (not talking about mine, who are lovely!)  feel they will get to this by presenting the agency with 54 pages of Powerpoint charts and brand architecture diagrams.
Planners want Creatives to deliver great work that's on-brief... but there's often various possible briefs within the several pages they hand over.

And Creatives - yes, we must own up to our own failings too - write elaborate TV scripts, and lengthy descriptions of activations or interactive ideas... whose verbiage often obscures the fact they don't actually have an idea in them.

Anyway, I'm not here to complain. I'm here to suggest an answer. We simply ban all presentation materials (Powerpoint, Keynote etc) and indeed all forms of stationery, except for the post-it note. READ ON....
Samsung_It doesnt take a genius.jpgSamsung has launched a topical and amusing campaign that mocks Apple's iPhone launch this week. The six new ads feature two "Apple Geniuses" pointing out to everyone all the features that its Galaxy Note 4 has and the new iPhone doesn't.

The first spot ridicules Apple's embarrassing live stream failure at their launch this week and the other spots ridicule Apple's "new" iPhone features.

david_morgan_havas Japan.jpgDavid Morgan has joined Havas Worldwide in Japan as Executive Creative Director.

In addition to leading the agency's creative offering, he will also serve on the agency's executive committee.

Prior to joining, Morgan (pictured left) was for eight years with Ogilvy & Mather Japan and Asia Pacific, He has Gold wins at Cannes, PMAA, ADFEST, and AMEA, along with a range of other international prizes.
Prasoon Joshi latest.jpgMcCann Worldgroup has elevated Prasoon Joshi to Chairman of McCann Worldgroup Asia Pacific. In this position, along with Charles Cadell, President of McCann Worldgroup Asia Pacific, and Jesse Lin, Chief Executive Officer of McCann Worldgroup Greater China, he will focus on driving client businesses through collaboration and integration across one of the world's fastest growing economies.

Joshi (pictured) is currently President of McCann Worldgroup South Asia as well as CEO of McCann Worldgroup India. In addition to his new regional role, he will continue as CEO of McCann India and remain headquartered in Mumbai. Joshi, Charles Cadell and Jesse Lin, will focus on delivering integrated approaches and communications solutions for clients by leveraging all of McCann Worldgroup's broad capabilities and resources. This range of competencies includes Advertising, Relationship Management, Promotion/Event/Shopper Marketing, Design, Production, Public Relations, Healthcare, and Digital Marketing.
Xinyu_Wang.jpgTBWA\Greater China has appointed Xinyu Wang as General Manager of Being China, a fully integrated, brand communications consultancy within the TBWA network.

Wang (pictured) joins Being with over a decade of industry experience, especially in driving new business for agencies. Prior to joining Being, he founded Fierce in Beijing, a local boutique creative agency working with global clients such as World Kitchen, Le Creuset, and Bayer, as well as Chinese dot-coms such as Netease, Lefeng, and 58TongCheng. Wang has also worked at Saatchi & Saatchi Beijing, Publicis Beijing, BBDO Beijing, BBDO-Interone, and McCann Erickson Shanghai.

"I'm delighted to welcome Xinyu to lead Being within the TBWA network," said Ian Thubron, President of TBWA\Greater China. "We're deeply committed to the growth of the Being brand, and Xinyu's unique blend of international and local, entrepreneur and professional, suits him perfectly for the role."




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