SuperBowl: NY Times blogs the commercials

Picture 757.pngBored Monday afternoon? Well get watching all the Super Bowl commercials, accompanied by commentary from New York Times ad columnist Stuart Elliott.

AdFest to tribute Yasmin Ahmad

YASMIN_Ahmad.jpgAdFest will this year present a tribute to the legendary Yasmin Ahmad. The tribute will be the very first Seminar to take place during AdFest's 3-day Festival, which runs at the Pattaya Exhibition and Conference Hall from 18-20 March. It will document Yasmin's incredible career, showcasing excerpts from her best films, and will be presented by ADOI's Harmandar Singh, with presentations from Akira Kagami and Michael Conrad.

Yasmin Ahmad was a critically-acclaimed film director, writer and scriptwriter from Malaysia and was also the executive creative director at Leo Burnett Kuala Lumpur. Her television commercials and films are well-known in Malaysia for their humour, heart and love that crosses cross-cultural barriers. Born in 1958, her works have won multiple awards both within Malaysia and internationally, although in Malaysia her films are controversial because they are considered by many to go against Islamic teachings. She passed away in 2009. Yasmin was inducted into the Malaysian Advertising Hall of Fame in November 2008.
chip_shaped.jpgHe did it last year and he's doing it again. UK ad legend Dave Trott is returning to the judging panel of the 2010 Chip Shop Awards.

Why? Apparently, says Trott, because the Chips... "Take the piss out of how seriously advertising takes itself. Take the piss out of advertising's obsession with awards. Take the piss out of a little yellow wooden pencil elevated to the level of The Nobel Prize. And the symbol of a chip with a dollop of ketchup on it does that very succinctly."

Discover when and where by registering and entering at www.chipshopawards.com

Top Indian CDs launch Scarecrow

Manish Bhatt, Raghu Bhat, Joy Sengupta and Vivek Suchanti_sml.jpgThree former Contract Advertising India senior executives have struck out on their own forming Scarecrow Communications. Manish Bhatt and Raghu Bhat are both former Executive Senior VP and ECD's with Contract and they have joined with Joy Sengupta, ex VP Account Management at Contract, to form Scarecrow.

Bhatt and Bhat have been a team for over 13 years and both recently quit Contract to pursue individual projects. Scarecrow is financially and infrastructurally backed by a fourth partner Vivek Suchanti of Concept Group, a large Indian agency network.

Nokia creates the world's largest signpost

Nokia.jpg Farfar Sweden has created one of the world's largest interactive installations for Nokia. It's an impressive idea. See how it all came together HERE.

Milk fed strength

Meiju_Stronger1.jpgMcCann Worldgroup Bangkok created life-sized stickers of a Sumo wrestler, a rugby player, a Judokan and a wrestler. These were fixed on revolving doors of buildings to interact with consumers. Once they pushed against the door, it seems like these sportsmen push back and don't allow them to come in. But of course, the door opens in the usual way. The copy line simply says "Milk makes you stronger. Meiji".

Credits - CCQ: Martin Lee. CD: Thidarat Nitijkphaiboon.

Provide water to those that need it

Water_waste1.jpgWater_waste2.jpg










McCann Worldgroup Mumbai has created a print execution to raise awareness of how indiscriminate usage of water deprives others of it, and what can be done to rectify it.

Credits - Regional ECD: Prasoon Joshi. ECD: Ryan Menezes. Copywriter: Lolita D'Souza. Art Directors: Sandip Gaikwad, Milind Palav. Photographer: Saish Kambil.

More grip in every glove

26736_Cup.jpgMcCann Worldgroup Bangkok has released a new outdoor poster campaign promoting the superior non-slip washing up gloves from Ansell.

Credits - CCO:  Martin Lee. CD: Supachai Toemtechatpong. Copywriter: Surakai Ngenmaneerongroj. Art Director: Supachai Toemtechatpong.
VHQ Greg Petherick.jpgVHQ Entertainment, a subsidiary of VHQ Media Holdings, has appointed Greg Petherick to the role of Senior Vice President, Television Programming.

Petherick is highly regarded for his skills as a senior business manager and his hands-on approach as an Executive Producer and Director. In his diverse 30-year TV career, he has produced and directed music videos and documentaries featuring celebrities such as Kylie Minogue, The Rolling Stones and Paul McCartney, as well as game shows, variety shows, and television commercials.

Bestads Top 6 of the Week now ready to view

Best Ads Logo copy.jpgPicture 711.pngBestads Top 6 Commercials of the week in the world is now ready to view, reviewed by Michael Simons (pictured), chief creative officer, draftfcb, New York.

Get the Bestads Podcast #67 CLICK HERE
(The world's best and most popular weekly ad podcast - over 18 million downloads to date).

In a world of your own

Your own world_Paris.jpgWhen you read a great novel, you're in a world of your own as these three ads show. The Penguin Books campaign, created by DDB Hong Kong, is a followup to their previous campaign that showed people alone in busy Hong Kong locations. This time the commission to the photographer was to go further abroad.

Creativeland Asia helps Hippo fight hunger

hippo.jpgCreativeland Asia have developed a very positive message for Hippo's first TVC with a really refreshing way to look at the role of snacks in society.

The commercial is a light-hearted satire about society and the evil that exists within it. The entire film is seen through Hippo's eyes, and thus, we only see Hippo hands often holding Hippo packs. Throughout the film, Hippo tirelessly busts 'evilisms' such as terrorism, child labour, violence and adulteration.

View the Spot
Mark Ringer.jpgMark Ringer has been elected Vice Chairman of the 2010 Creative Committee of the 4As in Hong Kong.

"It is an honour, thank you to all the people in the Hong Kong industry who granted me their votes. I've seen the work in Hong Kong get better and better over the past few years and it is essential that the work gets the showcasing and promotion that it deserves. My aim will be to fuse relevant experience from the Melbourne Advertising and Design Club Presidency with my Hong Kong industry experience."

Ringer is the the Executive Creative Director of TBWA\Tequila\ Hong Kong, a position he has held for three years.

Florence Tan joins Euro RSCG Singapore

Florence Tan.jpgEuro RSCG Singapore has appointed Florence Tan to the newly-created position of Head of Creative Services. In this role, Florence will work across all agency brand and functional units to further integrate the agency's offering. Prior to the move, Tan accumulated almost 20 years of experience at Leo Burnett Singapore, including 10 years working with local advertising icon Linda Locke. She has worked with clients such as McDonald's (South East Asia), Tiger Beer, SingTel, Standard Chartered Bank, Raffles International, and Courts. In 2006, she set up the web-based Digital Workflow System, a highly efficient tool for collaborating on work from concept to production region-wide.

Harvest the Rainbow. Taste the Rainbow.

Picture 706.pngTBWA\Chiat\Day New York and Smuggler combine again for the new Skittles spot. Funny stuff.

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