Saatchi and Saatchi Indonesia decided to use transit advertising with a local twist, the three wheeler from hell to demonstrate Lumix's optical image stabilzer.Credits - CD: Juhi Kalia. Art Directgor: Yayan Heryanto. Copywriter: Juhi Kalia. Illustrator: Willy Kusnadie.
Continue reading The seriously shake proof camera .
The scratches, often found on sticky pans, are a result of intense scrubbing required to clean them properly. Women often spend long torturous hours washing pans in the kitchen. McCann Erickson Mumbai told the story of their predicament through the medium of scratches on sticky pans and suggested using Nirlep non-stick cookware for an easier experience. Credits - ECD: Prasoon Josh. CD: Akshay Kapnadak. Copywriter: Vilsen Gonsalves. Art Director: Vishal Rajpurkar. Illustrator: Aditya Chari. Photographer: Shekhawat Himmat. Digital Re-toucher: Harshal Pandare. Client Servicing: Mohit Ahuja,
Continue reading Non-stick makes for less frustrating cleaning.
People have become so used to seeing children live on the streets that
they don't even notice them anymore. Ogilvy & Mather Mumbai wanted to remind people of the glaring difference between
their own children and less fortunate ones. Often these kids
have only newspapers to sleep on, so newspapers were packaged as bedsheets and placed along side branded sheets, to bring home the message.
Continue reading How comfortable are your children at night?.
Child Labour is still rampant in India, despite
laws to ban it. Publicis Communications Mumbai created this series of print ads to highlight the fact that many products are actually the result of
child labour, even if it isn't visible at first glance. Credits - ECDs: Ashish Khajanchi, Prasanna Sankhe. CDs: Akash Das, Vivek Rao. Art Directors: Ashish Phatak, Siddesh Khatavkar, Snehai Bhuvad. Copywriter: Denise D'Silva. Photographer: Avadhut Hembade. Illustrator: Sahebrao.
Continue reading Did a child make this? .
Veteran recruiter James (Kenneth) Koh has opened the doors to his own boutique headhunting firm having created a business model never seen before in the search space.With 16 years advertising and recruitment experience behind him, including seven years running the Aquent Singapore office and more recently having also led its advertising and media practice across Asia, Koh is excited to be back in the game after a six month sabbatical.
"In launching James Kenneth Koh, we're putting a totally new spin on headhunting", explains Koh. "We're actually here to help people in their careers, not just in changing jobs".
Continue reading James Kenneth Koh finds talent .
McCann Erickson Mumbai created jewellery featuring shiny white teeth instead of jewels and gems in this series of print ads for Happydent. According to copywriter PK Anil: "We realised that people are particular about teeth and they are precious and when they get bright and shiny teeth it becomes almost like jewellery. And a thought just sparked out of it. So we did just that and created visuals showing jewellery and instead of diamonds or gems, they had something shinier - teeth. The challenge was to have the same scale of execution as the film in print and yet bring out the benefit."
Continue reading Sparkling like jewels.
Saatchi & Saatchi Indonesia created an actual carpet for client Panasonic Vacuum Cleaners. This 3D visual effect of a dusty box full of bugs sunken deep into the ground carried the message - you just see a carpet but the carpet cleaner sees all the dust, mites and bugs hiding within. Credits - CD: Juhi Kalia. Art Director: Liliek Adelina. Copywriter: Juhi Kalia. Illustrator: Jermy K Hartono. 
The thought behind this ambient stunt is you may be close to your pet but totally blind to flea infestations. Saatchi & Saatchi Indonesia used huge stickers through three shopping malls crawling with people to highlight Frontline's product range.Credits - CDs: Juhi Kalia, Andy Greenaway, Joel Clement. Art Director: Aryanto Salim. Copywriters: Pancaputera, Juhi kalia. Illustrator: Heret Frasthio.
UPDATE - The
deadline to enter the international Chip Shop Awards 2010, which is
co-sponsored by Campaign Brief and Bestadsontv.com, has been extended to Friday March 26. Remember, nothing's sacred
the Chip Shop Awards. There are no rules either. You can even invent
your own category.He did it last year and he's doing it again. UK ad legend Dave Trott is returning to the judging panel of the 2010 Chip Shop Awards.
Why? Apparently, says Trott, because the Chips... "Take the piss out of how seriously advertising takes itself. Take the piss out of advertising's obsession with awards. Take the piss out of a little yellow wooden pencil elevated to the level of The Nobel Prize. And the symbol of a chip with a dollop of ketchup on it does that very succinctly."
Discover when and where by registering and entering at www.chipshopawards.com
The final Philippine judges for the 2010 Creative Guild Awards "Pure Creativity" have been announced. The Awards will take place in Boracay from April 12-14 2010.
International judges on the jury are Tay Guan Hin, Regional Executive Creative Director at JWT Asia; Eugene Cheong, President and Regional Executive Creative Director, Ogilvy Asia Pacific, and Marcus Rebeschini, Chief Creative Officer, Y&R Asia.
International judges on the jury are Tay Guan Hin, Regional Executive Creative Director at JWT Asia; Eugene Cheong, President and Regional Executive Creative Director, Ogilvy Asia Pacific, and Marcus Rebeschini, Chief Creative Officer, Y&R Asia.
Continue reading Jury announced for 2010 Kidlat Awards.
We hope you, like more than 60,000 other ad professionals throughout the world, enjoy visiting Bestadsontv.com regularly to check out the very best and latest advertising in all mediums being produced worldwide.Whether you are currently a Bestads member or not, we are inviting you to upgrade to BestadsPRO, which offers fantastic extra benefits that should prove to be indispensable to your everyday job.
BestadsPRO Membership is only US$30 per year
(special introductory price until March 31, 2010)
* BestadsPRO Membership lets you access every Archive video - going back to 2003.
* BestadsPRO Membership lets you download any video or image file on the site (instead of paying US$5 per spot) so compiling your own reels of great Automotive or Beer commercials, for example, is now a breeze - and much for affordable.
* BestadsPRO Membership gives you access to any pay2see content as well.
Continue reading Bestads introduces BestadsPRO membership.
The Work 09 is currently at the printer and will be available very soon. The 400+ page hardback book features the best 395 ads and campaigns from 2009 from Australia, New Zealand and Asia. Included with The Work 09 are two high quality DVDs containing all TV, TV Craft, Integrated and Radio acceptances. Leading Agency Networks for 2009 were BBDO and Ogilvy & Mather both sharing top spot with 55 acceptances each. They were followed by DDB and Saatchi & Saatchi in equal third with 33 acceptances, then Leo Burnett and JWT with 31 and 26 respectively.
The top agency overall was Colenso BBDO Auckland with 19 acceptances followed jointly by DDB Auckland, Ogilvy & Mather Bangkok and Saatchi & Saatchi Sydney with 11 each. Ogilvy & Mather Bangkok was the top ranking agency from Asia and Saatchi & Saatchi Sydney, Australia's top agency.
You can order copies of The Work 09 via the PDF below:
THE-WORK-09_Order Form.pdf
McCann Erickson Mumbai developed this campaign to demonstrate the extra liquid inside Happydent Wave chewing gum by depicting peoples' faces as water balloons.
Credits - ECD: Prasoon Joshi. CD: Mahesh Parab. Copywriter: Talha Bin Mohsin. Art Directors: Mahesh Parab, Prashant Kandalkar. Photographer: Mitsuo Suzuki. Digital Retouchers: Joseph Liew, Milind Aglave. Client Servicing: Priyanka Sihota.
Continue reading Extra juicy chewing gum .
CB
can reveal that former Saatchi & Saatchi, Auckland ECD Mike O'Sullivan and CEO Andrew
'Rocky' Stone's options continue to widen, including possibly setting
up Droga5 New Zealand.
Continue reading Mike O and Rocky to set up Droga5 New Zealand?.
Ogilvy & Mather Shanghai has brought in Director Jaron Albertin from top US production company Smuggler to produce this black and white spot for Lee Jeans. View the spot
Credits - CD: Fiona Chen. EPs: Patrick Milling Smith, Brian Carmody, Fergus Brown. Producer: Gustav Geidenhuys. Director: Jaron Albertin. DoP: Stephen Keith Roach. Post Production: Framestone. Agency Producer: Ay Wei Wong. Editor: Ted Guard. Production Company: Smuggler.
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