Nike Fuel Band takes out Titanium Grand Prix; Colenso BBDO scores Silver Lion for Export Dry ‘The Wine is over’ at Integrated Lions; GPY&R Melbourne scores Bronze Lion for ‘Mobile Medic’
R/GA, New York took out the Titanium Grand Prix for the Nike Fuel Band, awarded tonight at the Palais de Festivals.
The award was accepted by R/GA founder and CEO Rob Greenberg and Aussie expat Nick Law, who was promoted to global chief creative officer of R/GA on Wednesday – although that is yet to be officially announced.
(CB took pics of their arms with Fuel Bands – above – earlier in the week in anticipation of them winning the Titanium Grand Prix tonight).
In the Integrated Lions, no Grand Prix was awarded and only 14 Lions were awarded. Colenso BBDO, Auckland won a Silver Lion for Export Dry ‘The wine is over’ and GPY&R Melbourne won a Bronze Lion for Defense Force Recruitment ‘Mobile Medic’.
1 Comment
Congratulations all at R/GA. You really deserved this, a huge amount of work and intellect went into this. And it’s a product that will improve people’s lives – nice to see and genius idea.