SKY New Zealand introduces SKY TV subscribers to ‘Lloyd’ in new campaign via DDB New Zealand
SKY New Zealand has launched a new TVC introducing its 800,000 SKY TV subscribers to Lloyd; the guy whose job it is to lick and seal the envelopes which subscribers’ bills come in via DDB New Zealand.
The spot encourages subscribers to move with the times and sign up to email billing.
SKY Television:
Mike Watson – Director Of Marketing
Aaron Stone – Marketing Manager
Tam Buhagiar – Digital Product Marketing Manager
DDB NZ:
Andy Fackrell – Executive Creative Director
Chris Schofield – Creative Director
Mark Lorrigan – Creative Director – Retail
James O’Sullivan – Copywriter
Adam Barnes – Art Director
Nikki McKelvie – Group Business Director
Danielle Richards – Account Director
Katya Frolova – Account Manager
Judy Thompson – Executive TV Producer
Tania Jeram – TV Producer
David McIndoe – Planning
Craig McLeod – Planning
Film Company – The Sweet Shop:
Director – Damien Shatford
Producer – Ben Dailey & Jimena Murray
DOP – Chris Mauger
Grade & Online: Nick Burridge from Halcyon Digital
Audio: Craig Matuschka – Liquid Studios
1 Comment
Nice concept. Shame the direction lacked originality and channeled Mr Bean