McCann Melbourne, Havas Worldwide Sydney / OGB / Starcom and DDB Sydney make the cut at shortlist stage of Creative Effectiveness Lions

| | 1 Comment

dwtd.jpgAustralia has scored an impressive four shortlisted entries at the shortlist stage of the Cannes Creative Effectiveness Lions, led by McCann Melbourne with two shortlisted entries.

Havas Worldwide Sydney/One Green Bean/Starcom MediaVest and DDB Melbourne have also been shortlisted.

In total only 12 entries are going through to the final round. Australia and the United Kingdom are the top performers with four shortlists each. Brazil, Canada, Argentina and India each have one shortlist.

Australian Finalists:

McCann Melbourne, Metro Trains, Dumb Ways To Die

McCann Melbourne, V/Line, Guilt Trips

Havas Worldwide Sydney, How Brad Pitt’s Bro Helped Virgin Mobile Punch Above It’s Weight

DDB Sydney, McDonald’s, Australia Day

VIEW THE FULL CREATIVE EFFECTIVENESS SHORTLIST – Creative Effectiveness Lions 2014 Shortlist.xlsx