303 MullenLowe Perth snares ex-IAB Australia CEO Alice Manners as managing partner, media

303 MullenLowe has appointed one of Australia’s most experienced media and digital executives, Alice Manners, as managing partner, media based in Perth.

Says Nick Cleaver, national CEO, 303 MullenLowe: “We could not be happier that Alice has agreed to join our team. She brings with her a breadth and depth of media and interactive experience that strengthens our integrated offer significantly.

“Alice’s expertise will help fuel the growth of our hyper-bundled capabilities which have been central to the success and growth we have enjoyed. Media thinking is critical to the development of creative ideas and indispensable to the burgeoning business we have in the content and social media space.”

In her new role, Manners will collaborate closely with Andrew Livingston, who has joined the agency in Sydney as chief media officer.

Says Cleaver: “Alice is a proven leader who is focused on performance and will help us deliver greater efficiencies to our media clients. Her appointment is a coup for our agency, and together with Andrew’s appointment in Sydney, signals a real commitment to deepening our media, data and analytics offer.”

With over 20 years’ experience managing media operations on behalf of multinational clients, Manners held a number of regional Asia Pacific roles at WPP before returning to Australia in June 2013 as CEO, IAB Australia.

At WPP, roles included chief operating officer of GroupM Interactive, Asia Pacific; managing director of mOne Asia Pacific, and ASEAN director of mDigital Asia Pacific (now MindShare Interaction).

Says Al Taylor, group managing director, 303 MullenLowe: “We are delighted to have Alice come on board and join the leadership team. Apart from her incredible credentials and what that brings to the business, we could tell from the first meet that she gets us and our culture and where we are heading. It’s wonderful news for us and our clients.”

Says Manners: “Joining the team at 303 MullenLowe is an opportunity I couldn’t turn down as it’s a terrific cultural fit for me. I’m inspired by the strength of the agency’s integrated model, and by the challenge of delivering media solutions that are not created in a silo but rather enriched by insights across advertising, data, technical skills and media buying.”