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72andSunny Sydney executive creative director Nic Buckingham departs after only six months

October 2 2026, 1:12 pm | BY Ricki Green | 0 Comments

Nic Buckingham has departed 72andSunny after six months in the role of Executive Creative Director.   Buckingham&#8...

  
Gerri Hamill’s LIA Diary #1: Neon signs, new faces and a first day on the Health & Wellness jury
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"The vibe here is as you would expect... amazing!"
  
Good Grows: VML ANZ teams step out of the office for its annual Worldwide Foundation Day
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VML teams across Australia and New Zealand have rolled up their sleeves for the agency's annual Worldwide Foundation Day
  
Stephen de Wolf’s LIA Diary #2: “Do we think we have one?”
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Stephen de Wolf, National Chief Creative Officer, Clemenger BBDO, is representing Australia on the inaugural Sports...
  
ANZ reappoints PHD as media agency partner in Australia 
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ANZ today announced the reappointment of PHD as its media buying and planning agency partner in Australia following...
  
72andSunny Sydney executive creative director Nic Buckingham departs after only six months
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Nic Buckingham has departed 72andSunny after six months in the role of Executive Creative Director.
  
CB’s most viewed stories of 2026 [so far] Why Campaign Brief is #1 reaching creatives: #No paywalls #No annual membership fees
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As of October 2, 2026, the CB Australia site has surpassed 2.45 million views with the year's top 20 stories...
  
LIA 2026: Howatson+Company wins Gold and Silver in Direct, Showpony takes Silver in Design, Wildlings scores Bronze in Audio & Radio
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Howatson+Company, Showpony and Wildlings have all picked up Statues at the 2026 London International Awards (LIA)...
  
adfest 2027, 30&BEYOND, is now open for program proposal submissions until 30 November 2026
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adfest turns 30 in 2027, and the festival is looking for the next idea that changes everything. Creatives, brand...
  
Louise McQuat’s LIA Diary #2: Keeping the good bit alive
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“Great, considering” is a very useful phrase in advertising.
  
Creative LIAisons rising stars sit in on real LIA jury debates as Statue discussions unfold
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Creative LIAisons attendees have been given a rare seat inside the LIA jury rooms in Las Vegas, watching Statue...
  
One NZ revives iconic Warriors anthem ‘Matter of Faith’ with Coterie in new work via McCann NZ
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Twenty-five years after its original release, One NZ has teamed up with Coterie to reimagine a piece of Warriors history
  
The New Wave ~ Agency Named Desire
1 Comment
The New Wave is Campaign Brief's Q&A series spotlighting the next generation of independent creative companies and explo
  
Supanova expands Leap partnership to power next phase of growth
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Partner content - For almost 25 years, Supanova Comic Con & Gaming has built one of Australia's most passionate pop...
  
Spotify launches ‘You’re Among Fans’ campaign in OZ with Lizzo and Jay Shetty via BBDO New York
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Spotify Advertising's 'You're Among Fans' global campaign has landed in Australia, via BBDO New York. The 2026 brand...
  
MercyCare presents a lifetime of care in new ‘When Life Needs’ campaign via Chapter
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A custom-composed music track by Tim Count carries the films through the changing stages of life.

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LIA 2026: Howatson+Company wins Gold and Silver in Direct, Showpony takes Silver in Design, Wildlings scores Bronze in Audio & Radio

October 2 2026, 12:45 pm | BY Ricki Green | 0 Comments

Howatson+Company, Showpony and Wildlings have all picked up Statues at the 2026 London International Awards (LIA), with ...

  
Countdown to FREE Entry to Campaign Brief Agency of the Year + CB HOT LIST 2027 – deadline Friday 4 December
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CB Agency of the Year (plus Medium and Small AOY) is the most coveted of all trade mag titles to win – and where an agen
  
Bestads Best TV of the Week: People Like Us ‘Reject the Rejections’ via Worth Your While, Denmark
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Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed...
  
MGR&CO reaches 100 client projects and makes five hires since launch
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The team is now advising more than 30 ongoing clients to pursue growth, navigate change and preserve trust.
  
Mitch Brown battles his own mullet for the spotlight in new Mosh hair loss campaign
0 Comments
The irreverent digital health brand partners with former AFL player to encourage men to regain their confidence.
  
Wavemaker expands South Australian Tourism Commission partnership with Destination media win
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Wavemaker Australia has been appointed media agency partner for the South Australian Tourism Commission's Destination...
  
SOCIETY launches new positioning and service model
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SOCIETY, the independent, female-founded marketing communications agency, has unveiled a new positioning and service...
  
‘The impact is real’ for students of La Trobe University in new ‘You’ll Change’ brand campaign
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The campaign, centred around personal change, encourages the audience to back themselves in an uncertain world.
  
ANZ helps business customers find the secret sauce in new campaign via TBWA\New Zealand
0 Comments
Campaign highlights the power of data-driven insights to help businesses make smarter decisions.
  
Cars24 Australia appoints Alchemy One as its media agency
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The appointment marks the next stage of growth for Cars24 in Australia, where it has operated since 2021.
  
Adfest marks 30 years with new lotus-inspired logo designed by Santosh Padhi via Into Creative
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adfest has unveiled a new logo designed by renowned creative leader Santosh Padhi aka 'Paddy' and his agency...
  
Wesfarmers Digital Health appoints Sunday Gravy following competitive pitch
0 Comments
The relationship begins immediately.
  
Brett and Mike are dead. Definitely dead. Never coming back.
1 Comment
With rumours circulating, like bats, Campaign Brief can now regrettably confirm that Brett Colliver and Mike Felix...
  
Campaign Brief Creative Circle: What’s hot in October 2026?
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Each month, Campaign Brief invites top creatives to choose one standout piece of Australian work made outside their...
  
TikTok helps AUNZ brands take their businesses global as overseas ad spend doubles
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Australian and New Zealand businesses are turning to TikTok to take their brands beyond borders, using the platform's po
  
Leilani Horthy Banks’ Creative LIAisons Diary #2: “You’re so money and you don’t even know it”
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Vegas, Day 3 (or is it 4?), 03:17am.

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LATEST ISSUE

Campaign Brief Magazine

Campaign Brief Creative Circle: What’s hot in October 2026?

October 1 2026, 12:43 pm | BY Ricki Green | 0 Comments

Each month, Campaign Brief invites top creatives to choose one standout piece of Australian work made outside their own ...

  
Louise McQuat’s LIA Diary #1: The healthy jealousy of judging great work
1 Comment
Louise McQuat, Global ECD, Akcelo, is representing Australia on the Digital and Creators & Social Platforms jury at...
  
Stephen de Wolf’s LIA Diary #1: Setting the agenda for the inaugural Sports category
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"48 hours in Vegas and, while I’ve only walked to and from my hotel room to the jury room, I’ve seen some weird and..."
  
WPP’s Rose Herceg and AKQA’s Tim Devine on AI, trust and judgement at Navigating Next
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At the Navigating Next panel last week, WPP ANZ CEO Rose Herceg, AKQA Global Chief Invention Officer Tim Devine...
  
Four’N Twenty solves major game day dilemma with the Pie Scarf via TBWA\Australia and Eleven
0 Comments
The innovative design features two built-in pie pockets made to hold Four'N Twenty pies to keep your hands free.
  
99 Bikes launches new national campaign ‘We Know Riders’ via alt/shift/
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Creative agency alt/shift/ has launched a new national brand campaign with 99 Bikes, extending their 2025 out-of-home...
  
Georgia Henare’s Creative LIAisons Diary #1: “Life is a simulation. Or at the very least, Vegas is”
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"I arrived a few days early to give myself some time to get used to the heat and the timezone and the almost..."
  
Activision appoints Emotive as creative agency following a competitive pitch
0 Comments
Independent creative company Emotive has been appointed creative agency for Activision following a competitive pitch.
  
FINCH wins Silver for 36 Months in LIA’s inaugural Democracy and Human Rights category
0 Comments
FINCH has won Silver at the 2026 London International Awards for '36 Months' in LIA's new Democracy and Human Rights...
  
EC Carpets are music to your feet in debut brand campaign via SAUCE. The Creative Agency
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EC Carpets' new campaign positions the brand as the ultimate choice in the soft flooring category.
  
Four Pillars Gin launches new masterbrand platform ‘Expect Different’ via Weave
0 Comments
Four Pillars Gin has launched a new masterbrand creative platform, 'Expect Different', to reinforce its position as...
  
PAK’nSAVE encourages hungry customers to ‘makeaway’ before they takeaway in new outdoor campaign via McCann New Zealand
0 Comments
Each billboard displays the handful of ingredients you need to create your favourite takeaway at home.
  
Susan Credle named LIA’s 2026 Legend for her enduring creative contribution to the industry
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"Susan has been honored with every prestigious award in the industry. In our book, there can never be too much Susan."
  
A 239 km drive each day, just to see his wife. Chemistry highlights the plight of NZ’s aged care sector with ‘The Long Drive’ campaign
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In partnership with The Aged Care Association and Anthem, Chemistry has delivered another powerful campaign to try...
  
Sunny Advertising campaign helps Brisbane Bullets pack out historic Pat Rafter Arena
0 Comments
The Brisbane Bullets kicked off their Hungry Jack's NBL27 season in unforgettable fashion, playing to a sold-out crowd a
  
The New Wave ~ Scooter
0 Comments
The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...

Countdown to FREE Entry to Campaign Brief Agency of the Year + CB HOT LIST 2027 – deadline Friday 4 December

October 2 2026, 6:03 am | BY Lynchy | 0 Comments

CB Agency of the Year (plus Medium and Small AOY) is the most coveted of all trade mag titles to win – and where an ag...

  
-196 turns a Sydney nightclub into a Tokyo konbini for one night via noisy and PHD
0 Comments
Youth culture agency noisy, alongside media agency PHD, turned Carousel Nightclub on Oxford Street into a Japanese...
  
What You Couldn’t Stop Reading this month: Campaign Brief’s Top 5 Stories of September 2026
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From the shock news that M+C Saatchi will exit the Australasian market, to Stan and Domino's big brand launches, here...
  
MADC hosts Jeff Goodby and Eamonn Dixon for a lesson in building campaignable campaigns
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At MADC's latest Art of Craft evening, advertising legends Jeff Goodby, Co-Founder and Co-Chairman of Goodby...
  
Steph Edwards: The iced coffee debate. Can your brand land the punchline? Or is it creating social slop?
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By Steph Edwards, Head of Social Content & Creative, WiredCo.
  
Never Not Creative launches Mentally Healthy 2026 industry survey
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What would it take for the creative industry to thrive? Mentally Healthy returns for its fifth wave.
  
Only About Children expands Jaywing remit; launches ‘Moments that Count’ via 3Scoops
0 Comments
Jaywing has expanded its partnership with leading early learning provider Only About Children (OAC), bringing data...
  
Havas Media strengthens ANZ leadership team with two senior appointments
0 Comments
Havas Media Network is expanding its growth and AI-powered performance capabilities across ANZ with two key hires...
  
CocoCoast taps Impact PR to lead comms as it targets A$200m global revenue
0 Comments
Australian beverage exporter CocoCoast has appointed trans-Tasman agency Impact PR to lead its global communications...
  
ABSOLUT TABASCO erupts on Sydney Harbour with giant volcano activation via Initiative and VMO
0 Comments
Pernod Ricard has launched ABSOLUT® TABASCO™ in Australia with a giant volcano on Sydney Harbour, created with...
  
Farmers Union brings its live cultures to life in new ‘It’s a Living Thing’ campaign via Thinkerbell
0 Comments
Farmers Union with Thinkerbell have launched a new brand platform, 'It's a Living Thing', inspired by emerging...
  
Droga5 and Accenture Song win Silver Statue in Ambient & Activation as first LIA winners are revealed
0 Comments
Droga5 ANZ has won Australia's first Statue at the 2026 London International Awards, taking Silver in Ambient...
  
Bestads Best of the Week Reviewed by Harsh Kapadia, Head of Enterprise Creative, Code & Theory, New York
0 Comments
Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every...
  
Connor Beaver appointed Executive CD at Kerfuffle; Michelle Canning joins as Creative Director; Eden French-Putu, India Clarke and Caitie Jackson join in account management roles
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“It’s been a big year for Kerfuffle, and bringing in this type of quality across all areas of the agency is very excitin
  
Creative LIAisons step into the jury room for Publicis Groupe’s ‘You’re On The Jury’ workshop
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Hosted by Marco Venturelli, the session gave participants the chance to view the work and vote on how they would...
  
Global X launches GXIQ to help Australians take control of their financial future via Nibble Edge
0 Comments
Global X ETFs Australia (Global X) has launched GXIQ via Nibble Edge, an integrated campaign designed to improve...
  
Diploria AI launches to show brands how they appear in ChatGPT, Gemini and Google AI Mode
0 Comments
Australian-built software platform Diploria AI has launched, giving marketers a way to measure how their brands...
  
Rob Patterson joins Melbourne independent agency Young Folks as General Manager
0 Comments
Young Folks has appointed Rob Patterson as General Manager, bringing together a rare mix of commercial and creative...
  
McCann NZ, Special NZ + Colenso lead the pack as 2026 Effie Awards Aotearoa finalists are revealed
0 Comments
The Comms Council has announced the finalists for the 2026 Effie Awards Aotearoa, in association with TVNZ.
  
The New Wave ~ CORE
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
  
Bench Media promotes Jessica Torstensson to General Manager – Growth
0 Comments
Independent full-service media agency Bench Media has promoted Jessica Torstensson to General Manager - Growth.
  
Special Wellington appoints Aussie expat Josh Brown as Associate Creative Director
1 Comment
Special Wellington has announced the appointment of Aussie expat Josh Brown as Associate Creative Director, joining from
  
Support Act urges Aussies to ‘Keep Aussie Music On Rotation’ for AusMusic T-Shirt Day in new campaign via BRING
0 Comments
Support Act has launched 'Keep Aussie Music On Rotation', a new laundromat-themed creative platform via BRING...
  
ACA extends 2027 Cannes Lions jury nominations to tomorrow, Wednesday, 30 September
0 Comments
2027 Cannes Lions jury nominations extended to 5pm AEST tomorrow, Wednesday 30 September.
  
noisy appoints Urban List’s Jack Jones as Senior Partnerships Manager
0 Comments
Youth culture agency noisy has appointed Jack Jones as Senior Partnerships Manager, hiring him out of Urban List to...
  
Barnardos Aotearoa encourages Kiwis to ‘invest in children’ in new campaign via Eightyone
0 Comments
Created with Supernormal, campaign reframes child wellbeing as the smartest investment in the country.
  
Merv Hughes fronts Australian Avocados’ ‘pit-tition’ to make avo on toast the official breakfast of Australia in new campaign via Thinkerbell
0 Comments
Australian Avocados, via Hort Innovation, has partnered with Thinkerbell and cricket icon Merv Hughes to encourage...
  
Leilani Horthy Banks’ Creative LIAisons Diary #1: Fear and loathing (and learning) in Las Vegas
0 Comments
It's 11 minutes to midnight midnight, I'm 38 hours into my first ever trip to Las Vegas, and my suitcase looks like...
  
The Wiggles kick off new Grand Final Friday tradition at AFL Grand Final Parade via Seeker Agency
0 Comments
Seeker Agency recently partnered with the AFL to evolve the 2026 Toyota AFL Grand Final Parade into a bigger fan...
  
LIA’s Creative LIAisons commences in Las Vegas
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With theatrical sound effects, wicked humor and stories that grew more horrifying by the minute, Alexandra Taylor...
  
Coca-Cola gets nifty, thrifty and a little bit skux in new Aotearoa campaign via VML New Zealand
0 Comments
New work celebrates the different ways Coca-Cola fits naturally into everyday moments, through a distinctly Kiwi lens.
  
UNSW Sydney celebrates the role of difference in the path to progress in new animated campaign via Howatson+Company
0 Comments
Reinforcing the value of collaboration, the film is set to a cover of Canned Heat's 'Let's work together'.
  
KFC ‘boybands’ its new chicken tenders to make them even tenderer in new campaign via Special
0 Comments
Created under KFC's 'Go Full Chicken' brand platform the integrated campaign is built to capture both heart and appetite
  
CB Live at LIA in Vegas: Can creativity change laws, move governments, and protect human rights?
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Rob Galluzzo of FINCH breaks down 36 Months, the campaign that helped raise the minimum age for social media in Australi
  
Campaign Brief Creative Circle: What’s hot in September 2026?
0 Comments
Each month, Campaign Brief invites top creatives to choose one standout piece of Australian work made outside their own
  
Attention freelance producers and directors: Get a FREE listing on Portfolio & Reel’s online directory
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Are you an Australian or New Zealand based freelance producer or freelance TVC / content director?
  
The New Wave ~ Berlin
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
  
BNZ Breakers launches new era with ‘Longshot’ film and fresh brand identity via Colenso BBDO
0 Comments
As the new strategic and creative partner of the BNZ Breakers, Colenso BBDO has been tasked with shaping the next...
  
Ant Melder’s LIA Diary #1: Sharon Stone, Ali Wong and the battle for 10 seconds of attention
0 Comments
"The dry heat, bright lights, constantly flashing slot machines, background thrum of the casino, slightly unnerving...
  
LIA 2026 judging kicks off in Las Vegas with new categories and 128 Creative LIAisons on the way
0 Comments
Judging for the 2026 London International Awards is officially underway in Las Vegas. Some of the industry's sharpest...
  
Special Australia wins Grand Effie and takes Agency and Independent Agency of the Year at 2026 APAC Effie Awards
0 Comments
Special Australia has taken out the top honours at the 2026 APAC Effie Awards. It won the Grand Effie for Uber's...
  
Initiative appoints Elle Galipienzo to the newly expanded role of Head of Impact
0 Comments
Initiative has appointed Elle Galipienzo to the newly expanded role of Head of Impact, reflecting growing client...
  
VANDAL appoints Alicia Hollier as Experiential Producer
0 Comments
VANDAL, which was recently named the top production company in Asia-Pacific in Campaign Brief's The Work 2026, has...
  
Digital agency Wonderful backs problems not solutions with $25,000 social impact launch
0 Comments
Sydney independent digital agency Wonderful has launched 'Wonderful Possibilities', an annual initiative providing...
  
AAMI rescues the AFL Grand Final match ball with help from Kylie Minogue in latest ‘AAMI To the Rescue’ instalment via WPP Media OpenEra
1 Comment
Campaign transforms this year's missing Grand Final match ball into an out-of-this-world, stadium-wide rescue mission.
  
Tourism and Events NT’s ‘Best Kept Season’ returns with a new chapter via KWP+Partners
0 Comments
Tourism and Events NT's 'Best Kept Season' is back for a second year with an evolved creative platform from KWP+Partners
  
Campaign Brief Video: Interview with Barbara Levy, President and Founder of LIA, at start of awards judging + Creative LIAisons in Las Vegas
1 Comment
Barbara Levy, President of the LIA Award explains how LIA holds a unique place amongst the world's top advertising award
  
Space villains strike back in Telstra’s new network security campaign with Steve Buscemi via Bear Meets Eagle On Fire with +61
0 Comments
Campaign highlights the security of Telstra's network, which blocks millions of scam calls and texts every month.
  
Marcus Byrne: You just pressed a button
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"In the mid sixties Robert Moog built a wooden box full of wires and knobs. Press a button and a sound came out..."
  
Bestads Best Outdoor of the Week: Zeekr ‘Zeekr by Taika Spotlight – Sunburn’ via Bastion Aotearoa
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Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed...
  
GPJ Launches Experience Intelligence System™ (EIS) to Transform Event Measurement
0 Comments
Proprietary measurement framework enables strategic intelligence to prove experiential marketing ROI.
  
The New Wave ~ Elevencom
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
  
Love, Doves, Levitation and Cantopop: FVSE Scores Uber’s Latest
0 Comments
Uber Hong Kong's latest campaign, 'Keep Doing What You Do', spins Gareth T's hit 'Your Ride Is Here' into a gloriously m
  
Specsavers gets fans ‘Spinning Around’ for AFL Grand Final in new OOH push via TBWA\Melbourne
0 Comments
Kylie Minogue fans will be 'Spinning Around' when they spot the latest Should've gone to Specsavers campaign...
  
Q Agency appoints former Google New York exec Brent Richardson as inaugural General Manager
0 Comments
Western Sydney-based creative and digital marketing company, Q Agency, has announced the appointment of award-winning...
  
VANDAL Australia and Arcade Manila lead Asia-Pacific production companies in Campaign Brief’s The Work 2026: Factory01, Suneta House and Directors Think Tank make up the Top 5
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Australia’s Vandal has topped the production company rankings in Campaign Brief’s The Work 2026 with 37 Acceptances...
  
KidsCan launches new campaign via Droga5 showing how poverty keeps kids from school
0 Comments
The campaign’s call to action asks people to donate $30 a month to help provide the basics children need to get to schoo
  
LIA Creative LIAisons 2026 to bring 130 Young Creatives to Las Vegas next week
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The LIA funded Creative LIAisons program is set to bring 130 young creatives from around the globe to Encore @ Wynn...
  
Fiji airport billboards call foul on fossil fuel advertising in Comms Declare campaign via Brains
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Ministers and dignitaries arriving in Fiji for the Pre-COP talks will be met at Nadi International Airport by...
  
Tracing the Legacy of LIA and Campaign Brief’s Creative LIAisons Talent from 2012 to 2026
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Each year, Campaign Brief selects one or two young creatives from the CB Australian and New Zealand Agencies of the...
  
Special, HERO, Hello, FOX Sports and Tourism WA announced as 2026 Adland ARIA nominees
0 Comments
Winner announced Wednesday, 18 November at the 2026 ARIA Awards.
  
Kill Boring Dead adds SavourLife and Toscano to growing brand portfolio
0 Comments
Social-first creative agency Kill Boring Dead (KBD) has expanded its relationship within SunRice Group's ANZ...
  
The New Wave ~ The Digital Picnic
0 Comments
The New Wave is Campaign Brief's Q&A series spotlighting the next generation of independent creative companies and...
  
BYRDLI, Visit Mississippi and Travel South USA turn a creator road trip into a bookable travel storefront
0 Comments
Partner content - Global travel tech and commerce platform BYRDLI, Visit Mississippi and Travel South USA have...
  
NBL turns Melbourne billboard into a live scoreboard for Season 2027 launch via RCJ Media
0 Comments
The Hungry Jack's National Basketball League (NBL) has officially launched Season 2027 with its bold brand platform...
  
Ogilvy appoints international social specialist Cleber de Almeida as Social Strategy Director
0 Comments
Social@Ogilvy has appointed experienced international social specialist Cleber de Almeida as Social Strategy Director.
  
The Media Store retains RMIT University media account
0 Comments
Following a competitive, closed pitch, Australian independent media agency, The Media Store, has once again been...
  
bp Australia and New Zealand appoints Bastion as new social media partner
0 Comments
Bastion has added bp Australia and New Zealand to its growing social client roster, appointed as the brand's social...
  
Health NZ launches new national campaign ‘F. Meth’ to face and fight meth via VML Wellington
0 Comments
F. Meth aims to strengthen refusal, and make the decision not to use methamphetamine more certain.
  
Apparent expands Western Sydney University partnership to strengthen creative talent pathway
0 Comments
Apparent is expanding its long-standing partnership with Western Sydney University (WSU), becoming a major industry...
  
Blundstone reimagines ‘Well Worn’ from the wearer’s POV in new campaign via Thinkerbell
0 Comments
Iconic Australian footwear brand Blundstone has launched the next iteration of its global brand platform, 'Well Worn'
  
Bestads Best TV of the Week: Whoscall’s ‘We’re Begging You’ via Sour Bangkok
0 Comments
Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a
  
THE VIRTUAL AGENCY launches for clients who need a whole agency, but can’t afford a whole agency
1 Comment
New hybrid creative model uses AI to make agency thinking faster + more accessible, while keeping senior human judgement
  
CB’s The Work: The best ads of the year [so far]
0 Comments
Campaign Brief selects Australia's best work in 2026 that seems destined for award show success.
  
Beyond the Brief: “What if it was like The Italian Job?” How Princess cracked MLC’s ‘The Heist’
1 Comment
For MLC's latest campaign, Princess - A Creative Company, was tasked with reframing super as an active plan people...
  
Former Havas Executive Stuart Hood launches new senior-led digital advisory, Unbriefed
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Unbriefed launches with 'Built to be found, Made to be remembered' positioning to help brands realise digital potential
  
The Australia Institute and Berlin make big gas’s obscene greed hard to stomach in new campaign
0 Comments
Where the first phase named the villain, the second focuses on the urgent need for tax reform. Gas is finite and so...
  
Georgina Otto: One brand renamed its entire network after a chant. Another put it in an ad. There’s a difference.
0 Comments
By Georgina Otto, Head of Brand Experience, Crave Group
  
WPP launches flagship production hub in East London
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WPP has officially opens Devon's Point, a new, flagship production facility in East London. Spanning 34,000 sq ft across
  
The New Wave ~ Bonfire
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
  
Bestads Best of the Week Reviewed by Claudi Potter, Executive CD, Joe Public, London
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Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every...
  
Everlab appoints OUTSIDE IN as creative partner for first major brand campaign
0 Comments
First task for OUTSIDE IN is an October campaign to introduce more Aussies to Everlab's proactive, data-led approach.
  
Racing Victoria reveals the grit behind the glamour in ‘SILKS’ mini-series via M+C Saatchi
0 Comments
Racing Victoria, in collaboration with M+C Saatchi, has launched 'SILKS', a docu-series taking viewers behind the...
  
Former HERO National ECD Shane Geffen joins Ogilvy Melbourne as Group Creative Director
0 Comments
Shane Geffen has announced his return to Ogilvy, revealing the move on LinkedIn as Group Creative Director, based...
  
Young Henrys launches Super Rice lager with a Super Fresh approach via Paper Moose
0 Comments
Rather than leaning on familiar Japanese rice lager tropes, Paper Moose translated the brewery's indie, unpretentious ro
  
ABC Kids launches interactive viewing experience ‘Bluey’s Auslan Sign & Seek’ to celebrate every episode interpreted in Auslan via Leo Australia
0 Comments
With every episode of Bluey becoming available in Australian Sign Language (Auslan), ABC Kids has partnered with...
  
New Holland travels through a year of farming seasons in new hybrid Ai film via Enigma 
0 Comments
The film blends traditional photography, real machinery and authentic engine recordings with advanced AI filmmaking. Eve
  
IMAA celebrates 2026 Female Leaders Of Tomorrow graduates across Australia
0 Comments
A graduation ceremony for the Western Australian Female Leaders of Tomorrow intake will be held in Perth in October.
  
Award-winning ECD Jordan Sky departs Saatchi & Saatchi New Zealand following 12-year stint
0 Comments
After an incredible 12-year stint, Executive Creative Director Jordan Sky has left Saatchi & Saatchi New Zealand...
  
Australian Marketing Institute appoints Lauren Hyde as new CEO
0 Comments
The Australian Marketing Institute has announced the appointment of education and marketing leader Lauren Hyde as CEO.
  
Twisted Healthy Treats launches FroYo Protein range with design via TRP
0 Comments
Australia's only female-led frozen dessert manufacturer, Twisted Healthy Treats, has launched its new FroYo Protein...
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