Audi reappoints MAXMEDIALAB as social media agency following a competitive pitch process
MAXMEDIALAB has seen off fierce competition to be reappointed the social media agency for Audi Australia.
MAXMEDIALAB has worked with the prestige automaker for 6 years.
It concludes an exhaustive six-month tendering process, which saw multiple rival pitches from the country’s leading creative agencies.
Says Kevin Goult, general manager of marketing, Audi Australia: “Social media is an increasingly crucial brand, marketing and communications platform for our company – and every company. MAXMEDIALAB was the outstanding candidate for the role, and we’re excited to explore even greater creative possibilities with the agency in the future.”
Says Lynette Phillips, CEO and founder of MAXMEDIALAB: “We’re proud to have re-won Audi Australia’s business after such a longstanding association. We have a brilliant creative team, proven expertise in strategy and have achieved outstanding results across all of Audi Australia’s social media platforms.”
MAXMEDIALAB has twice been a finalist in the World Luxury Awards for work done with Audi Australia.
2 Comments
Is there another industry that makes companies do ‘exhaustive’ free work for 6 months only to keep the same company they originally had? A company that exists to make your business more profit?
This whole thing is upside down.
Their roster agency 303 obviously can’t do social