Ex-Ensemble duo launch new brand experience agency Banter with the Hausmann Group
Today sees the official launch of Banter, an independent brand experience agency co-founded by ex-Ensemble duo, Mitchell Loadsman (left), previously national activations director and Paul Den (right), previously strategy and ideas director, in partnership with the Hausmann Group.
Banter will specialise in the creation, production and execution of what it’s calling “earned experiences”. Its offering will be focused in the experiential space, with the ability to integrate and amplify ideas via the broader Hausmann Group talent and expertise.
Says Den: “Great banter is something you have with someone you genuinely understand and like. It can be witty, original, playful, fun. The word to us stands for a very human and conversational way of behaving. The name was also something we gravitated to in light of our goal to create experiences that people and the media both talk about.”
Says Loadsman: “We’re really excited to be part of the Hausmann Group and work with some amazingly talented communications experts that can help make experiential ideas work harder and more effectively.”
Banter will sit within the Hausmann Group’s Paddington office and will be co-run by Loadsman and Den. The agency will work both collaboratively with the Hausmann Group and independently with direct clients.
Says Judi Hausmann, CEO of the Hausmann Group: “With the launch of Banter, we’ve strengthened and diversified our total communications offering even further. Mitch and Paul are two great talents in the industry and we’re excited about what they’ll bring to the agency group and our clients.”
14 Comments
Guys…..this is great banter…..seriously.
if you fancy a pint give me a shout.
Hi,
I work for Talksport in the UK and was wondering if you guys were looking to recruit?
https://www.youtube.com/watch?v=8JePguX_Vis
Best,
Keyesy
https://www.youtube.com/watch?v=8JePguX_Vis
It was just banter
Bowling Den’O
https://www.youtube.com/watch?v=KBWuDhIv9B0
This is hotter than the sun. Let battle commence!
The Director of Ideas – BANTER!!!
Guys I’d love to pop round to your office for some witty, original and playful banter…where in Banterville are you based?
Congrats Paul and Mitch. You guys will absolutely kill it as you have time and time again.
Absolutely fantasic
Q: How much Banter do you need for a successful campaign?
A: Loadsman
any sports brands on board which need a bit of bant?
Having worked with you in past Paul I know you have what it takes to make Banter a success. Best of luck.
Denny!!
Are you going to continue to pursue your ‘music’ career?
(or was that just ‘BANTER’…)
All the best you banterlicious duo!!