TO HELL AND BACK FROM THE DEAD
November 3 2008, 7:14 am | | 15 Comments
Hell Pizza in New Zealand celebrated HELLoween by partying with some legends – Sir Edmund Hillary, Heath Ledger and the Queen Mother – who have passed on to the other side. They’ve missed them so much, agency Colenso BBDO, Auckland thought it would be cool to see them again.
15 Comments
The Hell microsite has been removed! Anyone know where there’s another link to the video?
Taking the mickey out of Sir Ed less than a year after he’s died?
Show some fucking respect you Auckland cunts.
THIS EXPLAINS WHY –
http://tvnz.co.nz/view/page/536641/2254392
http://au.news.yahoo.com/a/-/world/5118272/hillarys-family-upset-pizza-ad/
9.55. Judging by your limited use of the English language, you should be the first ‘Vagina’ to show respect!
Just to sell pizza!
No morals. At all.
Oh 12:36, you’re sooo clever, so suave.
Tell it to his family you prat.
I’d be interested to see how the old ‘any publicity is good publicity’ mantra plays out for this one?
Erm..do you really think they had the rights for the Thriller track and the image of The Joker. I think Sony and Warner Brothers probably had this closed down pretty quickly/
Heath Ledger?
Fucking hell. Can imagine the next big pun in the paper.
“Hell boys have no taste.”
To hell with Hell.
Idiots.
Hell is just another company taking the ‘professional’ advice of its advertising executives. This is a business gaff to be sure, but it probably won’t have hurt Hell with their key market, just as delivering condoms to households last year didn’t affect them (besides a slap on the wrist from our advertising standards body). I know a nun who still bought their pizzas after that event simply because they are the best pizza chain operating today and their product tastes so good.
Living in NZ I don’t know anyone who’s expressed significant outrage over this ad. It’s expected from Hell Pizzas. The ad has already faded in the public’s mind, and their target audience will have probably found both the ad, and the resulting furore, amusing.
Right or wrong, that’s the joy of living in today’s world. Sacred cows make the best pizza toppings.
I don’t think it excuses poor taste.
It’s like being served up a bowl of shit gelati down in Coogee. Funny for the staff, horrendous for everyone else who finds out about it.
Nick that was the most accurate, insightful and horrendously graphic analogy I’ve ever had the pleasure to read in this mostly poorly written blog. Spot on.