Rabbit’s Owen Trevor debuts Cadbury Creme Egg’s first campaign in four years vis Stink UK
Rabbit director Owen Trevor, together with Elvis Communications in the UK, has declared a three-month “egg hunting season” in his new spot for Cadbury.
Starring a Creme Egg enthusiast named Gregg with his very own Creme Egg Hunting Lodge on wheels, the spot sees Gregg and some other Egg superfans chase down a Cadbury delivery van containing the season’s first batch of coveted Crème Eggs.
The campaign was produced by Stink, UK and shot on location in rainy Slovenia.
Client: Cadbury
Agency: Elvis Communications
Agency creative team: James Hudson and Rob Griffiths
Production Company: Stink
Director: Owen Trevor
EP: Jon Chads
Producer: Jay Lovelock
DOP: Jallo Faber
Editor: Ryan Boucher @ Whitehouse London
Post Production: MPC, London
2 Comments
I was getting excited until the predictable music and predictable call to arms. zzzzz
The hunters name says it all, Gregg.
Lame sitting duck of a campaign, smells like a client and suit idea that was probably researched for some reason. Wallpaper and china duck plates.