Shannon & Co. Melbourne promotes Australia’s largest Clean Energy Conference with campaign
Shannon & Co. Melbourne have launched a new campaign for Australia’s largest Clean Energy Conference using the theme line ‘Rethinking Energy’.
Using multiple executions they will be seen in national press and online business sites.
Targeting business leaders, it utilises the insight that the majority of large companies in Australia that don’t fully understand Clean Energy solutions.
Says Nikki Galovic said: “The Clean Energy Council is really pleased with the results of the 2013 Clean Energy Week advertising campaign so far.”
The campaign also involves an interactive component, where delegates can create and see their own headlines online.
Says Ant Shannon: “We loved getting involved in something that will help bring about a positive environmental change.”
C.D. – Ant Shannon
AD – Vaughan Cornell
Digital AD – Keith Downes
Digital Art – Danielle Fry, Velvet Elk
Marketing Director – Rosalind McClintock, Clean Energy Council
Communications Advisor – Nikki Galovic, Clean Energy Council
Media – Kellie Martin, Creative Outlet Media