Telstra just want to say thanks with offers to loyal customers in latest campaign via DDB Sydney

Telstra is saying thanks to loyal customers with a new integrated campaign via DDB Sydney.

The loyalty programme includes special offers in music, movies and sport plus pre-sale tickets to concerts offered exclusively to Telstra customers.

Says Telstra Director Corporate Marketing, Inese Kingsmill: “The program was developed in response to customer and employee feedback and is another step in our journey to help build customer advocacy. It is designed to show our customers that we appreciate them and our employees that their work is valued and respected. 

“Telstra research indicated our customers rate film, live music and sport among their highest categories of personal interest. The ‘Thanks’ program has been built around these three passion pillars.”